The UK Market for Functional Milk & Value-Added Milk Is the First-Ever Report on This Emerging Dairy Sector.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c60643) has announced the addition of "The UK Market for Functional Milk & Value-Added Milk" to their offering. The UK Market for Functional Milk & Value-Added Milk is the first-ever report on this emerging dairy sector. The report looks at the key product segments in the UK milk market; functional milk, organic milk, and flavoured milk Flavoured milk is a sweetened dairy drink made with milk, sugar, colourings and artificial or natural flavourings. Pre-mixed flavoured milk is sold in the dairy case alongside other milk products. . Information contained in the report includes market sizes, volume & revenue forecasts, supply chain, market drivers & restraints, and product & pricing trends. Competitive information includes market shares of leading producers/brands, sales breakdown by leading channels, and profiles of leading manufacturers and retailers. Product Segments Functional Milk (milk fortified fortified (fôrt  ´fīd),adj containing additives more potent than the principal ingredient. with vitamins, omega acids, etc.) Organic Milk (milk produced according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. organic production methods) Flavoured Milk (milk having flavours like vanilla vanilla, a plant of the genus Vanilla of the family Orchidaceae (orchid family). Vines of hot, damp climates, most are indigenous to Central and South America, especially Mexico, but are now cultivated in other tropical regions. , chocolate, etc.) Research Highlights: British dairies are increasingly targeting the value-added milk for growth opportunities as they re-align their businesses and move away from commodity products. New product launches and increased investment are factors behind sales to expand by about 30% a year. Although organic milk and flavoured milk comprise most revenues, the functional milk market is showing the highest percentage growth. Functional milk sales have escalated since 2005 due to the successful launch of Saint Ivel Advance. Marketed as 'clever milk', the milk is fortified with omega acids from fish oil. Organic milk comprises most revenues in the value-added milk market. Sales have been soaring soaring: see flight; glider. soaring or gliding Sport of flying a glider or sailplane. The craft is towed behind a powered airplane to an altitude of about 2,000 ft (600 m) and then released. since scientific research found organic milk to have superior nutrient nutrient /nu·tri·ent/ (noo´tre-int) 1. nourishing; providing nutrition. 2. a food or other substance that provides energy or building material for the survival and growth of a living organism. content than non-organic milk. Some retailers have reported sales growth in excess of 50% in 2005 as consumers increasingly buy organic milk because of its health benefits. Of all the product segments, flavoured milk has the highest retail penetration. Fresh flavoured milk sales are expanding as retailers launch new products under their private labels. Expanding sales channels is also a major driver as manufacturers target the catering & foodservice sector. High growth rates Growth Rates The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures. Notes: Remember, historically high growth rates don't always mean a high rate of growth looking into the future. are attracting new entrants into the value-added milk market. Apart from British dairies, large food companies like Nestle and Unilever are coming into the market because of the growth potential and low barriers to market entry. The organic milk market is receiving low interest however because of supply-demand imbalances. Supply shortages are causing organic milk to be imported once again after years of oversupply o·ver·sup·ply n. pl. o·ver·sup·plies A supply in excess of what is appropriate or required. tr.v. o·ver·sup·plied, o·ver·sup·ply·ing, o·ver·sup·plies . Methodology This report on The UK Market for Functional Milk & Value-Added Milk has been mainly produced by primary research. Interviews were conducted with leading dairies & product manufacturers, distributors and retailers. Information was also gathered from trade & industry associations, industry observers and retailer in-store visits. Secondary research was used to corroborate To support or enhance the believability of a fact or assertion by the presentation of additional information that confirms the truthfulness of the item. The testimony of a witness is corroborated if subsequent evidence, such as a coroner's report or the testimony of other and verify primary data. Secondary data sources include our proprietary in-house databases, magazines & trade press, company literature and independent databases. Companies Mentioned: * Tesco * Sainsbury's * ASDA ASDA American Student Dental Association ASDA Australian Sports Drug Agency ASDA American Sleep Disorders Association ASDA American Stamp Dealers Association ASDA Australian Screen Directors' Association ASDA Accelerate-Stop Distance Available * Morrison * Waitrose * Marks & Spencer For more information, visit http://www.researchandmarkets.com/reports/c60643. |
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