The Swiss Colony, Premier Mail Order Merchant of Food Gifts Since 1926, Launches Web Store.PHOENIX--(BUSINESS WIRE)--Nov. 5, 1997--The Swiss Colony The Swiss Colony is a mail-order catalog gift company that is known for its cheese, chocolates, fruitcakes, and other confections. The company has been family-owned since 1926, when an entrepreneur from Monroe, Wisconsin, a town known for its Swiss immigrants and Swiss cheese, Ray , the pioneer in mail-order food gifts, launched its World Wide Web store this month at http://www.swisscolony.com . That's good news for time-pressed Web shoppers, who can count on The Swiss Colony's 70 years of experience in designing and shipping cheese, meat and pastry pastry, general name for baked articles of food made of paste or having paste as a necessary ingredient. The name is also used for the paste itself. The essential elements of paste are flour, liquid (usually milk or water, sometimes beaten egg), and shortening. specialties when sending personal and business gifts this holiday season. "With its secure, online ordering capabilities, the Web site will provide our existing customers an 'easier and simpler' alternative for placing their orders," said Swiss Colony President John Baumann. "We also think our wide assortment of food gifts will attract new customers who discover us for the first time on the Web." The Swiss Colony's online catalog Similar to an online library or databases in the information storage respect, ‘’’online catalogs’’’ allow potential customers to browse a company’s items for sale from a different location using the internet. offers an enjoyable shopping experience, with quick-loading, mouth-watering mouth·wa·ter·ing or mouth-wa·ter·ing adj. Appealing to the sense of taste; appetizing: the mouthwatering aroma of a baking pie. Adj. 1. photographs and an easy-to-navigate layout. The online store displays 50 long-standing favorites, including baby swiss cheese, spiral sliced ham, an assortment of "Incredible Spreadables" and exclusive European-style Dobosh Tortes and chocolates. The site also allows shoppers to order any of the hundreds of items found in the current Swiss Colony catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. directly over the Internet. Shoppers will receive a free gift of specialty chocolates -- a $22.50 value -- if they place their first Swiss Colony order over the Internet. Exclusive Internet discounts and a convenient monthly payment plan will give them added incentive to visit the new site often. The Swiss Colony chose Evergreen evergreen, term commonly used as synonymous with conifer and applied also to all those broad-leaved plants that bear green leaves throughout the year. Of the latter, most are plants of the tropics, subtropics, and other areas where the growing season is prolonged (e. Internet to develop its new site. Evergreen has developed commerce-enabled Web sites for Spiegel, The Sharper Image, Nabisco and Sundance. Through its proprietary CyberCat(TM) software application, Evergreen provides secure, online commerce solutions that are tightly integrated into its customer's business systems. Evergreen can be reached at 602/926-4500, commerce@evergreen.com or on the World Wide Web at http://www.evergreen.com . CONTACT: Evergreen Internet Inc., Chandler Chandler, city (1990 pop. 90,533), Maricopa co., S central Ariz., in the Salt River valley; inc. 1920. It is both a residential community and a center for research and technology. Tourism is also important, and the San Marcos Golf Resort is in Chandler. , Ariz. Kristin Gillespie, 602/926-4500 E-mail: gillespie@evergreen.com |
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