The PRIMA Awards.Imagination. You'll find a lot of that in the winning entries in the ASAE ASAE American Society of Association Executives ASAE American Society of Agricultural Engineers (Society for Engineering in Agricultural, Food, and Biological Systems) ASAE Alkali-Sulfite-Anthraquinone-Ethanol awards program called PRIMA: Promoting and Recognizing Innovation in Marketing to Associations. In 1996, awards were granted in nine categories including the newest one, "innovative technology," which recognizes the exciting advances in the electronic world of information Marketing campaign First place Opryland Hotel Convention Center Phase IV Expansion - The Delta Direct mail First place Puerto Rico Convention Bureau The Puerto Rico Convention Bureau (PRCB) is a non-profit organization that markets Puerto Rico as a meetings and conventions destination. The PRCB’s team of dedicated and attentive bureau professionals is available with all the resources necessary to ensure the success Meet Puerto Rico Promotion - one-time event First place Charlotte Convention Center The Charlotte Convention Center opened in 1995 and attracts more than half a million visitors each year. It was designed by Thompson, Ventulett, Stainback & Associates (TVS). New Charlotte Convention Center Print advertising First place Chicago Convention and Tourism Bureau The mission of the Chicago Convention and Tourism Bureau (CCTB) is to promote Chicago as the premier sales and marketing organization that promotes Chicago’s world-class assets to global leisure travel and convention business to ensure the economic vitality of the City and its You'd Be Surprised Who's Holding Conventions in Chicago Non-print media First place Sheraton New York & Manhattan Hotels Your Ticket Collateral materials First place Puerto Rico Convention Bureau Meet Puerto Rico - A Destinations Planners Guide Newsletters First place Affinity Partners PartnerCard Advisor Collateral materials for affinity programs First place First USA Partners (American Kennel Club American Kennel Club (AKC), national organization in the United States devoted to the advancement and welfare of pure-bred dogs. It is comprised of approximately 500 autonomous clubs. ) Affinity Credit Card Program Innovative technology First place ITT ITT Initial Teacher Training (UK) ITT I Think That ITT Invitation To Tender ITT Individual Time Trial (professional cycling) ITT Intention-To-Treat ITT In This Thread (forums) Sheraton ITT Sheraton North America Meeting Facilities Guide CD-ROM CD-ROM: see compact disc. CD-ROM in full compact disc read-only memory Type of computer storage medium that is read optically (e.g., by a laser). Second place and Third place winners Marketing campaign Second place Jekyll Island Convention and Visitors Bureau Meetings that Stretch Your Imagination Third place Anaheim/Orange County Visitors & Convention Bureau Orange-Orange County Campaign Direct mail Second place Dallas Convention & Visitors Bureau Discover Dallas - CD-ROM Third place The Peabody Orlando Groundhog Day Mailer Promotion - one-time event Second place Greater Milwaukee Convention and Visitors Bureau You're Pretty Good at Planning a Convention Third place Seabury & Smith Insurance Program Managers The Test of Time Print advertising Second place The Peabody Orlando The Peabody Cooperative "Next?" Campaign Third place Ernest N. Morial Convention Center The Ernest N. Morial Convention Center is a collection of buildings in New Orleans, Louisiana. The lower end of building one is located 500 m (1640 feet) upriver from Canal Street on the banks of the Mississippi River. Named after former mayor of New Orleans Ernest N. The Biggest News of the Decade . . . Non-print media Second place Hong Kong Tourist Association Wonders Never Cease Third place Tampa Hillsborough Convention and Visitors Bureau THCVA Convention Video Collateral materials Second place San Diego Convention and Visitors Bureau Meeting and Convention Planners' Guide Third place Dallas Convention & Visitors Bureau Discover Dallas - CD-ROM Newsletters Second place Australian Tourist Commission Walkabout walkabout a dummy syndrome in horses; usually pyrrolizidine alkaloses caused by crotalaria poisoning. Affected horses walk compulsively, head press, appear blind and walk into objects. They do not respond to usual external stimuli or commands. Third place Automated Graphic Systems, Inc. AutoGraph Collateral materials for affinity programs Second place First USA Partners (Notre Dame Alumni Association) Affinity Credit Card Program Third place First USA Partners (National Audubon Society The National Audubon Society is an American non-profit environmental organization dedicated to conservancy. Incorporated in 1905, it is one of the oldest of such organizations in the world. ) Affinity Credit Card Program Innovative technology Second place Dallas Convention & Visitors Bureau Discover Dallas - CD-ROM Third place Industry Net MRP On-Line BETTER BY ASSOCIATION! ASSOCIATIONS ADVANCE AMERICA AWARD WINNERS - 1996 The American Society of Association Executives The American Society of Association Executives (ASAE) is a non-profit professional organization for executive directors and executive vice presidents of professional societies both in the United States and abroad. is proud to present the winners of the 1996 Associations Advance America awards. Through their commitment to innovation, excellence, and public service, these organizations reflect the ways that America is indeed Better by Association. ATLANTA CHAMBER OF COMMERCE - for the Entrepreneurial Development Loan Fund, a $12.5 million fund to spur job creation and economic development in poor parts of Atlanta. THE PALMETTO PROJECT - for Imagine South Carolina, which brings together South Carolinians from diverse backgrounds to work through racial challenges and find common ground. FEDERATION OF STATE MEDICAL BOARDS Federation of State Medical Boards, n.pr an association comprising the medical boards of the United States, the District of Columbia, the Virgin Islands, Guam, Puerto Rico, and 13 state boards associated with osteopathic medicine. OF THE UNITED STATES, INC. - for creating model standards for physicians who practice medicine via the Internet and other electronic means. HOUSTON AREA CONTRACTORS SAFETY COUNCIL - for an initiative to improve worker skills by using computers to provide interactive multimedia training. KAPPA DELTA PI Kappa Delta Pi is an international honor society for undergraduate and graduate students in education. Founded in 1911, the society is devoted to "Recognizing scholarship and excellence in education." [1] Official website - for the Beginning Teacher Initiative, a campaign to improve education in America by supporting individuals in their first year of teaching. NATIONAL ASSOCIATION OF MUSIC MERCHANTS - for a campaign to use the movie, Mr. Holland's Opus, as a platform for increased awareness of the importance of music education for youth. UNITED AIRLINES - for "Take Your Community to Work Day," which linked employees in 75 cities and 84 locations worldwide with "at-risk" youth from their communities. CALIFORNIA RESTAURANT ASSOCIATION - for JobLink, a program linking individuals with disabilities with jobs in the food service industry. ASSOCIATION COMMUNITY OF OKLAHOMA - A special award for all of the associations in Oklahoma that provided crucial help to families, businesses, and the community at large in the aftermath of the tragic bombing of the Alfred P. Murrah Alfred Paul Murrah (October 27, 1904 - October 30 1975) was an American attorney and judge. The Alfred P. Murrah Federal Building, which was named after him, was destroyed in the April 19, 1995, Oklahoma City bombing. Building. This message is brought to you by the American Society of Association Executives, with thanks to corporations and associations that have joined with us in "Better by Association" - * The Los Angeles Convention and Visitors Bureau * Hilton Hotels and Resorts * ITT Sheraton * Opryland Hotel Convention Center * The San Francisco Convention and Visitors Bureau and a consortium of association executives. For more information, or to request a copy of each ad in the series, email pr@asae.asaenet.org or fax 202-408-9633. |
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