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The One Minute Apology. (Other Titles of Interest).

In The One Minute Apology apology [Gr.,=defense], literary work that defends, justifies, or clarifies an author's ideas or point of view. Unlike the ordinary use of the word, the literary use neither implies that wrong has been done nor expresses regret.  (HarperCollins HarperCollins is a publishing company owned by News Corporation. It is the combination of the publishers William Collins, Sons and Co Ltd, a British company, and Harper & Row, an American company. The worldwide CEO of HarperCollins is Jane Friedman. ), celebrated author and consultant Ken Blanchard and literary agent Margaret McBride reveal the fourth secret of successful management: the ability to say you're sorry. The other secrets are defining objectives, praise and reprimand REPRIMAND, punishment. The censure which in some cases a public office pronounces against an offender.
     2. This species of punishment is used by legislative bodies to punish their members or others who have been guilty of some impropriety of conduct towards them.
. Through fiction, Blanchard outlines the handiness of apologizing for mistakes made at the heart of the company. The argument is simple, but the message is timely given recent U.S. corporate scandals A corporate scandal is a scandal involving allegations of unethical behavior by people acting within or on behalf of a corporation. A corporate scandal sometimes involves accounting fraud of some sort.  in which high-level executives skirted responsibility for their actions.
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Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:The One Minute Apology
Publication:Latin Trade
Article Type:Book Review
Date:Apr 1, 2003
Words:80
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