Articles from The Newsletter on Newsletters (August 8, 2007)

Title	Author	Type	Words
Copy Editor's name change reflects evolving publishing industry.			292
Even faux hand-addressed envelopes boost opening rates.	Swift, Paul		357
Incisive Media buys ALM's American Lawyer and a bevy of newsletters for $630 million.			162
Making the late renewer grab for that last-chance/final opportunity offer.	Goss, Fred		798
Marketing your books or special reports online? Here's help.			233
New Oxbridge Directory of Newsletters cites continuing growth of advertising in newsletters.			261
Plattform Holdings acquires VentureDirect.			265
Sam Gilston working successfully out of his home office for 26 years.	Goss, Fred		1210
Silence surrounding SIPA executive director's resignation both understandable and frustrating.	Swift, Paul		473
SIPA executive director Kerry Stackpole suddenly resigns, reason not given.			276
The lift note--direct mail's secret weapon to boost response.	Huey, Craig		381
U.S. House committee supports shield law.			136