Articles from The Newsletter on Newsletters (February 28, 2003)

Title	Author	Type	Words
Benj Steinman, Beer Marketer's Insights. (Publisher Profile).	Goss, Fred		675
Can you sell more than one product in your offer? (DM Notebook).	Goss, Fred		638
Leon Henry Inc. (People).			60
Leveraging response with lift letters. (Promotion).	Lerose, Robert		471
Litigation continues to be rich source of newsletter launches.			520
NewsRx. (People).			108
Some insights on going from free to paid online subscriptions. (Online Publishing).			387
Supermarket Savvy works hard on behalf of its readers. (Gold Award Winner).			490
The don'ts and dos of subject line marketing. (E-Mail Marketing).			227
The vicissitudes of the RoweCom free fall.			127
Your competitor's e-mail list falls into your lap--what to do? (Mailing List Ethics).			358