The New York Times Company Relaunches Job Market Web Site.

Business Editors

NEW YORK--(BUSINESS WIRE)--Jan. 27, 2003

The New York Times announced today that it has relaunched The New York Times Job Market Web site (www.nytimes.com/jobmarket) with a new look, streamlined functionality and new ad positions. The Web site provides useful career information such as relevant Times articles on particular industries, proprietary Job Market research, and expanded job search capabilities. The new offering aggregates Job Market's recruitment services and provides new benefits for advertisers, job seekers and employers across all industries.

The oversized, rich-media ad position on the homepage and job category pages, called the "Commercial Position," was increased further to provide a highly visible and targeted opportunity for recruitment advertisers. Additionally, the new ad position called "Featured Jobs" provides a way to reach every job seeker that visits the site. It allows advertisers to post their job by title in a prominent position under the "Featured Jobs" header, on the right-hand side skyscraper ad, and is linked to the job posting.

"We are pleased to simplify the job search process for candidates and offer an improved recruitment vehicle for employers seeking top talent," said Jyll F. Holzman, senior vice president, advertising, The New York Times. "Our brick and click model, with its unified brand platform, has proven effective for bringing these groups together. As a national newspaper and Web site we are a trusted recruitment vehicle, able to reach both active and passive job seekers in a way that online-only recruitment sites cannot."

Since the introduction of the integrated Job Market offering in January 2002, it has become the dominant source for hiring managers and job seekers looking to fill, or find, high-quality jobs in the New York area. With access to Job Market from nearly every page of NYTimes.com, the No. 1 newspaper site on the Web, users conduct more than 4 million job searches each month.

Tools and features now available on the Job Market Web site include:

-- Online access and the ability to search all employment listings that run in the current edition of The Times newspaper, updated weekly with more than 3,000 new positions

-- Original market research from The Times's advertising department on topical employment issues and job market trends that inform human resources professionals and job seekers

-- Career-related editorial content, including Lisa Belkin's "Life's Work" column

-- Job e-mail alerts

-- International and national job listings

-- Information about upcoming career fair events, including "New York Times Networking Nights," which are co-sponsored with Starbucks across New York City

-- Access to directories for educational courses, executive programs, company research, resume writing services, career profile information and executive recruiters.

The New York Times recently launched new creative as part of its "Put Yourself in a Better Position" advertising campaign. The new creative will be featured throughout the New York metropolitan area on television, radio, the Internet and outdoor, including subway clocks and fronts and backs of buses.

About Job Market

Job Market, the print and online recruitment services offering of The New York Times, provides employers and job seekers with comprehensive resources to streamline the recruitment process. Job Market appears in The New York Times every Sunday and is updated throughout the week at NYTimes.com, where job seekers can find job listings, career-related Times articles, exhaustive company research, a resume database and valuable career resources.

Through the newspaper's national audience, which includes 3.9 million weekday readers and 4.8 million Sunday readers as well as the 1.2 million readers who visit NYTimes.com every day, The New York Times Job Market reaches a marketplace of high-quality professionals actively seeking new job opportunities or considering career moves.

Each week, The New York Times Job Market issues research on industry trends and workplace practices affecting employers and job seekers in the metropolitan New York region. On a monthly basis, The New York Times Job Market releases its Job Market Confidence Index. The Index tracks current conditions for recruitment in the New York metro area as well as future outlook for the coming six months. Copies of Job Market research reports are available upon request or at NYTimes.com/jobmarket. New York-based Beta Research Corporation, via random telephone interviews, independently conducts The New York Times Job Market research.

About The New York Times Company

The New York Times Company (NYSE: NYT), a leading media company with 2001 revenues of $3.0 billion, publishes The New York Times and The International Herald Tribune, The Boston Globe and 16 other newspapers; owns eight network-affiliated television stations and two New York radio stations; and has more than 40 Web sites, including NYTimes.com and Boston.com. In 2002 the Company was ranked No. 1 in the publishing industry in Fortune's list of America's Most Admired Companies. Among all 530 companies on the list, the Company ranked No. 1 in quality of products/services and No. 1 in social responsibility. The Company's core purpose is to enhance society by creating, collecting and distributing high-quality news, information and entertainment.

This press release can be downloaded from www.nytco.com and www.nytco.com-community