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The National Cattlemen's Beef Association, on behalf of the Cattlemen's Beef Board, names The Integer Group, Des Moines, Iowa, as its public relations agency to communicate to dairy producers about the Beef Checkoff Program.


The National Cattlemen's Beef Association National Cattlemen's Beef Association or NCBA, an advocacy group for beef producers in the United States, reports that it works "to increase profit opportunities for cattle and beef producers by enhancing the business climate and building consumer demand. , on behalf of the Cattlemen's Beef Board, names The Integer Group, Des Moines, Iowa “Des Moines” redirects here. For other uses, see Des Moines (disambiguation).
Des Moines (pronounced /dɪˈmɔɪn/ in English,
, as its public relations agency to communicate to dairy producers about the Beef Checkoff A system whereby an employer regularly deducts a portion of an employee's wages to pay union dues or initiation fees.

The checkoff system is very attractive to a union since the collection of dues can be costly and time-consuming.
 Program. Integer will assist with communications to increase awareness among dairy producers of the benefits of their investment in the beef checkoff.
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Title Annotation:Agency News
Comment:The National Cattlemen's Beef Association, on behalf of the Cattlemen's Beef Board, names The Integer Group, Des Moines, Iowa, as its public relations agency to communicate to dairy producers about the Beef Checkoff Program.(Agency News)
Publication:Agri Marketing
Article Type:Brief Article
Geographic Code:1USA
Date:Jan 1, 2005
Words:55
Previous Article:McKinley Communications Inc.(Agency News)(Brief Article)
Next Article:Woodruff Sweitzer, Columbia, Mo., is selected as agency of record by leading animal food manufacturer Diamond Pet Foods.(Agency News)(Brief Article)
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