The NPD Group Reports Annual 2005 U.S. PC Game Retail Sales; NPD Announces Plans to Broaden Market Definition.PORT WASHINGTON Port Washington, uninc. town (1990 pop. 15,387), Nassau co., SE N.Y., a suburb of New York City, on the north shore of Long Island and Manhasset Bay. There is extensive manufacturing, much of it reflecting the region's past association with the aircraft and aerospace , N.Y. -- According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. leading marketing information provider, The NPD Group The NPD Group, Inc. is a leading global market research company[1] founded in 1967 and provides consumer and retail information to manufacturers and retailers. Using actual sales data from retailers and distributors as well as consumer-reported purchasing behavior, NPD , annual 2005 U.S. retail sales of PC game software saw sales figures reach $953 million, a 14 percent decrease compared to the $1.1 billion generated in 2004. PC game software unit sales unit sales Sales measured in terms of physical units rather than dollars. Unit sales data are often used by financial analysts when evaluating the health of a company. were down 19 percent for the year, totaling 38 million units vs. 47 million units sold in 2004. "While we have seen retail sales of PC games decrease for several years now, we know from talking to consumers about their online gaming behaviors that playing games on the PC, whether it's via online casual sites or through MMO See MMOG. subscription play, has been increasing," said Anita Frazier, industry analyst, The NPD Group. "As a result, NPD NPD New Product Development NPD Nouveau Parti Démocratique (Canada) NPD Narcissistic Personality Disorder NPD Norwegian Petroleum Directorate NPD Nationaldemokratische Partei Deutschlands will be launching its new definition of the U.S. PC game market this spring which will include a combination of sales from retail, downloads, and both casual and MMO subscription revenues. We expect this will add significant dollars to the PC game market size."
Annual 2005 Top 10 PC Game Titles, Ranked by Units Sold
Average Price
Title Publisher Intro. Jan-Dec 2005
Date
World Of Warcraft Vivendi Universal Nov-04 $47
The Sims 2: University Electronic Arts Feb-05 $33
Expansion Pack
The Sims 2 Electronic Arts Sep-04 $45
Guild Wars Ncsoft Apr-05 $48
Roller Coaster Tycoon 3 Atari Oct-04 $30
Battlefield 2 Electronic Arts Jun-05 $48
The Sims 2 Nightlife Electronic Arts Sep-05 $32
Expansion Pack
MS Age Of Empires III Microsoft Oct-05 $47
The Sims Deluxe Electronic Arts Sep-02 $19
Call Of Duty 2 Activision Oct-05 $46
Source: The NPD Group / Point-of-Sale About The NPD Group, Inc. Since 1967 The NPD Group has provided reliable and comprehensive consumer and retail information for a wide range of industries. Today more than 1,400 manufacturers and retailers rely on NPD to help them better understand their customers, product categories, distribution channels and competition in order to help guide their businesses. Information from The NPD Group is available for the following major vertical sectors: apparel, appliances, automotive, beauty, consumer electronics, food and beverage F&B is a common abbreviation in the United States and Commonwealth countries, including Hong Kong. F&B is typically the widely accepted abbreviation for "Food and Beverage," which is the sector/industry that specializes in the conceptualization, the making of, and delivery of foods. , foodservice, footwear, home improvement, housewares house·wares pl.n. Cooking utensils, dishes, and other small articles used in a household, especially in the kitchen. , imaging, information technology, music, software, toys, video games, and wireless. For more information visit www.npd.com. |
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