The Midland Center for the Arts Selects Tessitura Software.Business Editors/High-Tech Writers MIDLAND, Mich. & NEW YORK--(BUSINESS WIRE)--Jan. 7, 2004 The Midland Center for the Arts extensively reviewed ticketing and fundraising system functionality needs before selecting Tessitura tes·si·tu·ra n. The prevailing range of a vocal or instrumental part, within which most of the tones lie. [Italian, from Latin text (TM) for box office operations, fundraising, reporting, marketing and customer relations management. In selecting Tessitura Software, the Midland Center for the Arts joins numerous leading North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. arts organizations including The Metropolitan Opera, Boston Symphony Orchestra Boston Symphony Orchestra, founded in 1881 by Henry Lee Higginson, who was its director and financial backer until 1918. The orchestra performed at the Old Boston Music Hall for nearly 20 years until Symphony Hall was built in 1900; its concerts continue to be held , The Kennedy Center, Lyric Opera of Chicago Lyric Opera of Chicago is one of the leading opera companies in the United States. It was founded in Chicago in 1954. Production history In addition to the standard operatic repertoire, Lyric also presents contemporary works. , City Center, San Francisco Symphony  This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.You can assist by [ editing it] now. , Seattle Opera The Seattle Opera is an opera company located in Seattle, Washington. Founded in 1963 by Glynn Ross, who served as the company's first general director through 1983, Seattle Opera's season runs from August to late May, with five or six operas offered and with eight to ten , Houston Ballet The Houston Ballet, operated by the Houston Ballet Foundation, is the fifth-largest professional ballet company in the United States, based in Houston, Texas. [1] , Stratford Festival of Canada The Stratford Festival of Canada is a summer-long celebration of theatre held each year in Stratford, Ontario. Beginning November 2007, its name will change to The Stratford Shakespeare Festival. , and the Center Theatre Group. Tessitura, originally developed by the Metropolitan Opera for its own use, was implemented in 1998 and is now widely used in the arts field. Smeeta Sharon, who is responsible for Business Operations at the Met, noted that, "The rapid acceptance of Tessitura by a growing number of arts organizations is highly gratifying grat·i·fy tr.v. grat·i·fied, grat·i·fy·ing, grat·i·fies 1. To please or satisfy: His achievement gratified his father. See Synonyms at please. 2. . The Met designed Tessitura to enhance customer relationships, and improve business practices by efficiently driving revenue transactions and boosting fundraising productivity. The end result is organizational improvement. We are pleased to share this powerful technology with other arts organizations through our Impresario, L.L.C. subsidiary." Jack Rubin, business and marketing director for Tessitura and President of the Tessitura Network, Inc., commented, "The Midland Center for the Arts, like many other licensees, selected Tessitura for its 'best of class' functionality in the arts enterprise software market and the attractiveness of our nonprofit business model. Licensees have been rapidly switching from competitive box office and fundraising systems since 2000 when the Metropolitan Opera started offering their proprietary system to other arts organizations under license. Tessitura takes 'constituent management' to another level. Customer service is considerably enhanced, customer retention is improved and fund raising and marketing campaigns are able to be more targeted and efficient. Tessitura licensees also receive an integrated Internet interface that provides real time transaction capability with no fees whatsoever due to Impresario or any 3rd party company." About Tessitura(TM) Tessitura is an enterprise software application that enables an integrated approach to "constituent management" for arts organizations. Using a single database of information, the system empowers the user organization to record, track and manage all contacts with its constituents, conduct highly targeted and cost-efficient marketing and fund raising appeals, handle all ticketing and membership transactions and provide detailed and flexible performance reports. Besides seamlessly providing efficient business, ticketing and development department operations, a key benefit of the system is its ability for relationship managers to have a full view of each constituent - their history, preferences and all contacts with the institution. Tessitura is owned by Impresario, L.L.C., a wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. of The Metropolitan Opera. The Tessitura Network, Inc. is a nonprofit company established to further enhance Tessitura Software over time and to provide ongoing support and consulting services for Tessitura licensees. Licensees become "members" of the Tessitura Network once they start using Tessitura to process transactions for their organization. |
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