The Market for Digital Radio Receivers is Expected to Reach Shipments of 25 Million Units in 2010.

DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c47325) has announced the addition of In-Depth Analysis: More Consumers to Tune Into Digital Radio in 2007 to their offering.

Digital radio is the general term for audio services that are broadcasted in a digital format on either a satellite platform, or terrestrial platform, such as Digital Audio Broadcasting (DAB).

Worldwide, the market for digital radio receivers will grow from 5 million units in 2005, to almost 25 million unit shipments in 2010. It is expected that this growth will come from increased awareness of HD Radio and the continued popularity of satellite radio in the US. In other markets, most notably in the UK, terrestrial DAB will drive digital radio shipments. The launch of Digital Multimedia Broadcast (DMB) services in Japan and Korea, along with increased promotional activity in Singapore, Australia and Taiwan, will drive digital radio shipments in Asia.

Our latest report, More Consumers to Tune into Digital Radio in 2007, contains five-year unit shipment, ASP, and revenue forecasts for digital terrestrial and digital satellite radios (including DMB receivers that are not integrated into mobile phones). The forecasts are provided for the Americas, Europe, and Asia. A US satellite radio subscriber forecast, as well as primary research data from a recent survey of US consumers, is also included.

Topics Covered
Executive Summary
Introduction
Digital Audio Broadcasting
HD Radio
International Expansion
Eureka 14
ISDB-T
S-DARS
DMB
Advanced Features in Digital Radio
Telematics
Electronic Program Guide (EPG)
Multichannel Sound
Music Downloads
Mobile TV and Radio
Digital Radio in Europe
Dynamics by Country
United Kingdom (UK)
Germany
Denmark
Others
Forecast
Digital Radio in Asia
Dynamics by Country
Singapore
South Korea
Japan
China
Others
WorldSpace
Forecast
Digital Radio in the Americas
Dynamics by Country
Canada
United States (US)
US Digital Radio Feature Comparison
Signal
Cost
Programming
Forecast
Forecast Discussion
US Consumer Survey Results
Radio Listening Environment, Home vs. Car
Digital Radio Familiarity
Reasons for Owning or Not Owning a Satellite Radio Receiver
Interest in Digital Radio Features
Purchase Prices
Digital Radio Integrated Circuit (IC) Suppliers
Frontier Silicon
Philips
Silicon Labs
STMicroelectronics
Texas Instruments
Conclusion
Methodology
Technology Adoption Panel (TAP) Survey
Related Reports
Offices

List of Tables
Table 1. Digital Radio Market in Europe (Units in Thousands; US$ in
         Millions)
Table 2. Digital Radio Market in Asia (Units in Thousands; US$ in
         Millions)
Table 3. US Satellite Radio Subscribers (Units in Thousands)
Table 4. Digital Radio Market in the Americas (Units in Thousands; US$
         in Millions)
Table 5. Reasons for Purchasing a Satellite Radio (Multiple Responses
         Allowed)
Table 6. Reasons for Not Owning a Satellite Radio (Multiple Responses
         Allowed)

List of Figures
Figure 1. Worldwide Unit Shipments of Digital Radio Receivers, 2004 to
          2010 (Units in Thousands)
Figure 2. Average Number of Hours of Radio Listening Per Week, By
          Environment, 2005 vs. 2006
Figure 3. Familiarity with Digital Terrestrial Radio (HD Radio), 2005
          vs. 2006
Figure 4. Familiarity with Satellite Radio, 2005 vs. 2006
Figure 5. Interest in Digital Radio Features (Multiple Responses
          Allowed)
Figure 6. Interest in Buying a Digital Radio Receiver
Figure 7. Amount Willing to Pay for a Digital Radio Receiver
Figure 8. Satellite Radio Influence Over Car Purchase

Companies Mentioned
- Frontier Silicon
- Philips
- Silicon Labs
- STMicroelectronics
- Texas Instruments

For more information visit http://www.researchandmarkets.com/reports/c47325