The Legacy of McLuhan.Lance Strate Lance Strate BA, MA, PhD is a Professor of Communication and Media Studies at Fordham University. He is internationally recognized for his intellectual leadership in the discipline of communication. and Edward Wachtel (Eds.). The Legacy of McLuhan. Creskill, NJ: Hampton Press, 2005. Marshall McLuhan Noun 1. Marshall McLuhan - Canadian writer noted for his analyses of the mass media (1911-1980) Herbert Marshall McLuhan, McLuhan , one of the most influential intellectuals of the twentieth century, put the study of media on the academic map and made media a subject of popular discourse. This book of original essays, by 29 leading experts from a wide variety of academic disciplines, explores, assesses, critiques, and extends McLuhan's rich and controversial legacy. McLuhan had a penchant for coming up with compelling and memorable phrases through which he communicated many of his important insights. Among those expressions are his well-known central tenet TENET. Which he holds. There are two ways of stating the tenure in an action of waste. The averment is either in the tenet and the tenuit; it has a reference to the time of the waste done, and not to the time of bringing the action. 2. "the medium is the message"; his metaphor for life in a world dominated by instantaneous communication, "the global village"; and his categories of "hot and cool." He referred to his ideas as probes and percepts (as opposed to concepts and precepts) and he talked about finding order in the chaotic maelstrom Maelstrom, whirlpool, Norway: see Moskenstraumen. of postwar culture and society. The Legacy of McLuhan is divided into six sections. Section I, "McLuhan's Message," provides a general discussion of McLuhan's oeuvre. Section II, "The Media on McLuhan," presents the reactions of five media professionals to McLuhan and his work. Section III, "Art and Perception," explores a topic that goes to the heart of McLuhan's theories. Section IV, "Letters and Laws," emphasizes the humanistic hu·man·ist n. 1. A believer in the principles of humanism. 2. One who is concerned with the interests and welfare of humans. 3. a. A classical scholar. b. A student of the liberal arts. basis of McLuhan's thought and its applications. Section V, "Communication and Culture," covers the sector of scholarship that McLuhan is best known for. And, Section VI, "Extensions," examines McLuhan in light of theory and research on the new media of the past two decades. The editors of this book, Lance Strate and Edward Wachtel, have done a superb job in gathering together essays that show the broad and far-reaching impact of the seminal seminal /sem·i·nal/ (sem´i-n'l) pertaining to semen or to a seed. sem·i·nal adj. Of, relating to, containing, or conveying semen or seed. communications and media theorist the·o·rist n. One who theorizes; a theoretician. theorist a person who forms theories or who specializes in the theory of a particular subject. See also: Ideas, Learning Noun 1. Marshall McLuhan. These essays are well worth reading. ALL REVIEWS BY MARTIN H. LEVINSON, PHD |
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