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The Gift, Novelty, and Souvenir Store (Gift Store) Industry Includes about 30,000 Stores with Combined Annual Revenue of $13 Billion.


DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c67421) has announced the addition of Gift and Souvenir Stores - Industry Profile to their offering.

Covering over 175 industries and updated every 90 days, the First Research Industry Profiles do the "heavy lifting" for you - saving your sales team valuable research time, enhancing client communications and giving you the competitive edge to win more business.

Easy-to-use and up-to-date, the Industry Profiles provide you with the industry research necessary to stay on top of constant changes in select industries.

The First Research profiles help target your products and services directly to prospects. The Industry Profiles provide the information and understanding you need to engage new prospects during the sales process A sales process is a systematic approach for performing product or service sales. The reasons for having a sales process include seller and buyer risk management, achieving standardized customer interaction in sales and scalable revenue generation. , deepen deep·en  
tr. & intr.v. deep·ened, deep·en·ing, deep·ens
To make or become deep or deeper.


deepen
Verb

to make or become deeper or more intense

Verb 1.
 customer relationships and strengthen your own bottom line.

Brief Excerpt ex·cerpt  
n.
A passage or segment taken from a longer work, such as a literary or musical composition, a document, or a film.

tr.v. ex·cerpt·ed, ex·cerpt·ing, ex·cerpts
1.
 from Industry Overview Chapter:

The gift, novelty, and souvenir store (gift store) industry includes about 30,000 stores with combined annual revenue of $13 billion. Major companies include Hallmark hallmark, mark impressed on silverwork or goldwork to signify official approval of the standard of purity of the metal, also called plate mark. The hallmark was introduced by statute in England in 1300 and enforced by the Goldsmiths' Hall, London. , Spencer Gifts, and Disney Stores (The Children's Place). The industry is fragmented: the top 50 companies represent 30 percent of industry sales.

The gift store industry does not include stationary stores.

COMPETITIVE LANDSCAPE

Consumer spending Consumer demand or consumption is also known as personal consumption expenditure. It is the largest part of aggregate demand or effective demand at the macroeconomic level. , special occasions, and tourist travel drive demand. The profitability of individual companies depends on effective merchandising and the ability to generate store traffic. Large companies have advantages in purchasing, distribution, and marketing. Small companies can compete effectively by selling specialty products, providing superior service, or delivering a unique customer experience. The industry is labor-intensive: average annual revenue per worker is about $80,000.

Gift stores compete with a wide range of businesses because they stock merchandise across many categories. Major competitors include mass merchandisers, department stores This is a list of department stores. In the case of department store groups the location of the flagship store is given. This list does not include large specialist stores, which sometimes resemble department stores. , Internet retailers, and toy stores A toy store, or toy shop, is a retail business specializing in the services of selling toys. No longer held to the limitations of the brick and mortar outlet, the toy store has successfully created a presence within the e-commerce industry. .

PRODUCTS, OPERATIONS & TECHNOLOGY

Major products sold by gift stores include souvenirs and novelty items (25 percent of sales); seasonal decorations (15 percent); greeting cards See e-card.  (15 percent); and giftware (10 percent). Novelty items include gift baskets A gift basket, or fruit basket is typically a gift that is delivered to the recipient at their home or workplace. There are different varieties of gift baskets, some which have fruit only, some with dry/canned goods only (such as tea, crackers and jam) although the standard  and pre-filled balloons. Seasonal decorations include decorative cups, plates, and napkins. Giftware includes glassware and vases. Gift stores may also sell home accessories and provide services such as gift-wrapping and delivery.

Gift retailers include national and regional chains and independent retailers. Hallmark stores operate through licensing agreements with independent owners.
Content Outline:

Industry Overview
Quarterly Industry Update
Business Challenges
Trends AND Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms


For more information visit http://www.researchandmarkets.com/reports/c67421.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved.

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Publication:Business Wire
Date:Sep 5, 2007
Words:406
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