The Future of the Music Business: How to Succeed with the New Digital Technologies (A Guide for Artists and Entrepreneurs) (w/CD).The Future of the Music Business: How to Succeed with the New Digital Technologies (A Guide for Artists and Entrepreneurs) (w/CD), by Steve Gordon
On June 24, 1999, Steve Gordon of California rode a unicycle backward for 68 miles at Southwest Missouri State University, Springfield, Missouri, earning him the current . Backbeat Books (600 Harrison St., San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , CA 94107), 2005. 269 pp. $22.95. It took me until the last minute before the deadline to finish writing this review. In analyzing why it took so long, I came to the conclusion that if I could actually get through the book, then I could actually write something about it. The Future of the Music Business is definitely written for the extreme entrepreneurial musician. I use "extreme" because, for the average soloist who wishes to place their own recordings on their personal website, this book bogs one down with too much detail. The book consists of four sections, with the first section giving an overview of the laws applicable to the music business and today's digital environment. The second section gives the recording industry's history of the past few years and its struggles to harness the power of the Internet. The third section provides strategies for promoting your music on the Internet and the fourth section interviews successful independent artists and music industry entrepreneurs. There also is a CD-Rom that has recorded interviews and lectures with prominent Internet music business people. Although this sounds like exactly what a soloist would need, it takes the author forever to get to the details that would be of immediate interest. There is no doubt that Steve Gordon knows his business; the facts are clear and the history is recorded with what looks like great accuracy. Unfortunately, I believe one needs to be a bit more of a "techie A technical person. See hacker and programmer. " to really get into the meat of all the information. This book is for the person who wants to set up a website using music with questionable copyright issues. This book strikes me as a wonderful reference manual, but not very helpful to the average Internet website user and builder. One last note: the foreword fore·word n. A preface or an introductory note, as for a book, especially by a person other than the author. foreword Noun an introductory statement to a book Noun 1. at the beginning, written by John Stimson, was witty wit·ty adj. wit·ti·er, wit·ti·est 1. Possessing or demonstrating wit in speech or writing; very clever and humorous. 2. and drew me in right away. I was a bit discouraged with the rest of the book after such a wonderful introduction. Reviewed by Martha Brewer, NCTM NCTM National Council of Teachers of Mathematics NCTM Nationally Certified Teacher of Music NCTM North Carolina Transportation Museum NCTM National Capital Trolley Museum NCTM Nationally Certified in Therapeutic Massage , Encinitas, California Encinitas is a coastal city in northern San Diego County, California. As of the 2000 census, the city had a total population of 58,014. It is located about 40 km (25 mi) north of San Diego, and about 150 km (95 mi) south of Los Angeles. . |
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