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The Eye for Innovation: Recognizing Possibilities and Managing the Creative Enterprise.


The Eye for Innovation: Recognizing Possibilities and Managing the Creative Enterprise. By Robert M. Price
For other people named Robert Price, see Robert Price (disambiguation)


Robert McNair Price (born July 7, 1954 in Mississippi) is a Professor of Theology and Scriptural Studies at the Johnnie Colemon Theological Seminary in Miami Gardens, Florida.
. Yale University Yale University, at New Haven, Conn.; coeducational. Chartered as a collegiate school for men in 1701 largely as a result of the efforts of James Pierpont, it opened at Killingworth (now Clinton) in 1702, moved (1707) to Saybrook (now Old Saybrook), and in 1716 was  Press, 329 pages. $30.

There's something about the concept of using retired CEOs to write business books. It can be a bonanza for publishers if handled correctly--just look at the success of the Jack Welch For the illustrator named Jack Welch, see Jack Welch (illustrator)

John Francis "Jack" Welch, Jr. (born on November 19 1935 (1935--) (age 73) 
 books, Jack: Straight from the Gut, Winning, etc.

[ILLUSTRATION OMITTED]

Surely, the aspirations for this book, written by former Control Data Corp. CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Robert M. Price, are more modest. He's not a household name, and he left Control Data in 1990. Moreover, the company no longer exists--its chief division is now Ceridian, a human resources The fancy word for "people." The human resources department within an organization, years ago known as the "personnel department," manages the administrative aspects of the employees.  outsourcing specialist.

No doubt Price was a smart and effective executive, but that doesn't guarantee a great book--and The Eye for Innovation isn't. Price has a platform to write about innovations he witnessed and personalities that he worked with--including the computer giant Seymour Cray--but the book too frequently comes across as a mishmash mish·mash  
n.
A collection or mixture of unrelated things; a hodgepodge.



[Middle English misse-masche, probably reduplication of mash, soft mixture; see mash.
 of reminiscences and general business observations, loosely joined at the hip.

The fact that Control Data is no longer extant roots the book firmly in the past; what Price did 20 years ago is hard to relate to any ongoing success. There are also pages and pages of appendix material with detailed organization charts from 30 and 40 years ago. At bottom, the book is too long, too diffuse and too removed in time to be a compelling read.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Author:Marshall, Jeffrey
Publication:Financial Executive
Article Type:Brief Article
Geographic Code:1USA
Date:Jan 1, 2006
Words:239
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