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The Duff Company, Kansas City, Mo., is selected by Felton International, Lenexa, Kan., to help introduce and launch the first needle-free injection system for commercial livestock producers. (Agency News).


The Duff Company, Kansas City, Mo., is selected by Felton International, Lenexa, Kan., to help introduce and launch the first needle-free injection system for commercial livestock producers. The company will be responsible for developing a brand and graphic identity for the innovative new technology, and for supporting its introduction to commercial livestock producers with technical literature, training materials, advertising and public relations.

The agency also is selected by TradeWinds Inc., St. Joseph, Mo., to help launch new Tape Worm Tabs[TM] to the nation's dog and cat owners. The product launch includes literature, retailer recruitment, press relations and advertising to both pet supplier and pet owner trade publications.

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Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:The Duff Company, Kansas City, Mo., is selected by Felton International, Lenexa, Kan., to help introduce and launch the first needle-free injection system for commercial livestock producers. (Agency News).
Publication:Agri Marketing
Article Type:Brief Article
Geographic Code:1USA
Date:Nov 1, 2002
Words:108
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