The Companion Animal Parasite Council (CAPC) selects Blasdel Cleaver Schwalbe (BCS) Communications LLC, as agency of record for its marketing communications activities.

The Companion Animal Parasite Council (CAPC) selects Blasdel Cleaver Schwalbe (BCS) Communications LLC, as agency of record for its marketing communications activities. BCS will handle the execution of public relations, advertising and other marketing communications targeting veterinarians and pet owners on the benefits of parasite control. The CAPC is an independent council established to create guidelines for the optimal control of parasites that threaten the health of pets and people. The CAPC membership represents broad expertise in parasitology, internal medicine, public health, veterinary law, private practice and association leadership. The CAPC is sponsored by Bayer Animal Health, IDEXX Laboratories, Merial, Novartis Animal Health, Pfizer Animal Health and Schering-Plough Animal Health.