The Bon-Ton Stores, Inc. Announces November Sales.

Bon-Ton Comparable Stores Sales decreased 10.5% for the Month

Carson's Comparable Store Sales increased 6.6% for the Month

Combined Comparable Store Sales for the Month were Even with the Prior Year Period

YORK, Pa. -- The Bon-Ton Stores, Inc. (NASDAQ: BONT) today announced total sales for the four weeks ended November 25, 2006 increased 159% to $367.0 million compared to $141.9 million for the same period last year. November sales include $242.5 million from the Carson's and Parisian stores. Bon-Ton comparable store sales decreased 10.5%.

Year-to-date total sales increased 157% to $2,479.7 million compared to $964.5 million for the prior year period. Year-to-date sales include $1,555.9 million from the Carson's stores for the period March 5, 2006 through November 25, 2006 and Parisian stores for the period October 29, 2006 through November 25, 2006. Year-to-date Bon-Ton comparable store sales decreased 2.4%.

Carson's sales are not included in the Company's reported comparable store sales; therefore, the following is provided for informational purposes only. Carson's comparable store sales for the four weeks ended November 25, 2006 increased 6.6% and for the period March 5, 2006 through November 25, 2006 increased 4.7%. For Carson's and Bon-Ton combined, comparable store sales for the four weeks ended November 25, 2006 were even with the prior year period.

Anthony J. Buccina, Vice Chairman and President - Merchandising, commented, "We were pleased with our overall results for November, which included record-breaking sales for our two biggest sale volume days of the year. Our Community Day sale and After-Thanksgiving Day sale events drove double-digit increases, however the Bon-Ton customer did not respond to our Customer Appreciation Sale and Private Night Sale events, which resulted in the comparable store sales decrease in the Bon-Ton stores."

Mr. Buccina continued, "The best performing categories for November on a combined company basis were Hard Home, Junior's, Shoes, Better Sportswear, Furniture and Women's Large-Size Sportswear. Our worst performing categories were Soft Home, Accessories and Dresses and Suits."

The Bon-Ton Stores, Inc. operates 275 department stores and seven furniture galleries in 23 states in the Northeast, Midwest and upper Great Plains under the Bon-Ton, Bergner's, Boston Store, Carson Pirie Scott, Elder-Beerman, Herberger's and Younkers nameplates and, under the Parisian nameplate, one store in each of Indianapolis, Indiana and Dayton, Ohio and two stores in the Detroit, Michigan area. The stores offer a broad assortment of brand-name fashion apparel and accessories for women, men and children, as well as cosmetics and home furnishings. For further information, please visit the investor relations section of the Company's website at www.bonton.com/investor/home.asp.

Statements made in this press release, other than statements of historical information are forward-looking and are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Such statements involve risks and uncertainties that may cause results to differ materially from those set forth in these statements. Factors that could cause such differences include, but are not limited to, risks related to retail businesses generally, additional competition from existing and new competitors, uncertainties associated with opening new stores or expanding or remodeling existing stores, risks related to the Company's integration of the business and operations comprising the recently-acquired Carson's and Parisian stores, the ability to attract and retain qualified management, the dependence upon key vendor relationships and the ability to obtain financing for working capital, capital expenditures and general corporate purposes. Additional factors that could cause the Company's actual results to differ from those contained in these forward-looking statements are discussed in greater detail in the Company's periodic reports filed with the Securities and Exchange Commission.