The 50 largest advertising agencies in Los Angeles County.The 50 largest advertising agencies in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. County Ranked by 1988 Los Angeles County capitalized Capitalized Recorded in asset accounts and then depreciated or amortized, as is appropriate for expenditures for items with useful lives longer than one year. billings Billings, city (1990 pop. 81,151), seat of Yellowstone co., S Mont., on the Yellowstone River, in a valley surrounded by seven mountain ranges; inc. as a city 1885.
Rank Agency 1988 billings
Billings
. name ($ millions)
profile
. address . Capitalized billings
(in percent)
L.A. Co. operations
. print
. Capitalized billings
. broadcast
companywide
. other
. Gross income
1 Chiat/Day Advertising 350(1)
33
320 Hampton Dr. 700
64
Venice 90291 65
3
2 Foote, Cone & Belding 272
18
11601 Wilshire Blvd. 1,826
64
Los Angeles 90025 35
18
3 Saatchi & Saatchi DFS/Pacific 245
23
3501 Sepulveda Blvd. 1,440
74
Torrance 90505 NA
3
4 Admarketing Inc. 224.5
5
1801 Century Park East 224.5
90
Los Angeles 90211 40.4
5
5 J. Walter Thompson 203
20
10100 Santa Monica Blvd. WND
79
Los Angeles 90067 WND
1
6 Dailey & Associates 156
WND
3055 Wilshire Blvd. WND
WND
Los Angeles 90010 WND
WND
7 Grey Advertising Inc. 145.2
30
6100 Wilshire Blvd. 2,800
60
Los Angeles 90048 145.2
10
8 Rubin Postaer and Associates 128.7(1)
28
11601 Wilshire Blvd. 128.7
71
Los Angeles 90025 17.5
1
9 HDM 128
30
4751 Wilshire Blvd. 235
60
Los Angeles 90010 NA
10
10 AC&R/CCL 121
54
5750 Wilshire Blvd. Suite 480 375
45
Los Angeles 90010 WND
1
11 DDB Needham Worldwide 120.7
20
5900 Wilshire Blvd. WND
72
Los Angeles 90036 WND
8
12 Bozell, Jacobs, Kenyon & Eckhardt 120
28
12121 Wilshire Blvd. 1,500
68
Los Angeles 90025 NA
4
13 McCann-Erickson 118
43
6420 Wilshire Blvd. 1,200
55
Los Angeles 90048 WND
2
14 Davis, Ball & Colombatto Advertising Inc.(2) 111.5(1)
13
818 W. Seventh St. 135.7
60.1
Los Angeles 90017 WND
27.3
15 BBDO 107.2
13
10960 Wilshire Blvd. NA
65
Los Angeles 90024 WND
22
16 Oglivy & Mather 104(1)
35
5757 Wilshire Blvd. 1945
59
Los Angeles 90036 NA
6
17 Tracy-Locke Inc.(3) 100
20
12100 Wilshire Blvd. 425
75
Los Angeles 90025 WND
5
18 Della Femina, McNamee WCRS Inc. 95.5
19
5900 Wilshire Blvd. Suite 1900 660
68
Los Angeles 90036 WND
3
19 D'Arcy Masius Benton & Bowles 92
33
6500 Wilshire Blvd. Suite 1000 1,795
65
Los Angeles 90048 14
2
20 Ketchum, Los Angeles 90
20
11755 Wilshire Blvd. 695
78
Los Angeles 90025 WND
2
21 Joel Goldstein 80
80
2701 Ocean Park Blvd. Suite 201 80
18
Santa Monica 90405 12
2
22 keye/donna/pearlstein 75.4
26
11080 Olympic Blvd. NA
55
Los Angeles 90064 11.3
19
23 Asher/Gould Advertising Inc. 75
16
5900 Wilshire Blvd. 75
65
Los Angeles 90036 11.25
19
24 Russ Reid Co. 70
30
2 N. Lake Ave. Suite 600 NA
35
Pasadena 91101 9
35
25 Eisaman, Johns & Laws Inc. 59.4(1)
38
6255 Sunset Blvd. 111.5
42
Los Angeles 90028 16.15
20
26 Campbell and Wagman Inc. 58.5
15
10960 Wilshire Blvd. Suite 2300 58.5
80
Los Angeles 90024 58.5
5
27 NW Ayer 58
32
888 S. Figueroa St. 1,200E
62
Los Angeles 90017 WND
6
28 Scott Lancater Mills Atha 49
35
2049 Century Park East Suite 860 49
50
Los Angeles 90067 WND
15
29 Kresser/Craig 44.6
14
2029 Century Park East Suite 520 44.6
77.5
Los Angeles 90067 6.5
8.2
30 Wells, Rich, Greene/West 36
20
2029 Century Park East 800
70
Los Angeles 90067 2.2
10
31 Abert, Newhoff & Burr Inc. 35(1)
53
2121 Avenue of the Stars 16th fl. 35
30
Los Angeles 90067 6
17
32 Vic Olesen & Partners Inc. 35
25
10000 W. Washington Blvd. Suite N-220 37
58
Culver City 90232 WND
17
33 The Shalek Agency 25.4
40
520 Broadway Suite 400 25.4
40
Santa Monica 90266 4
20
34 Jacobs & Gerber Inc. 25(1)
35
731 N. Fairfax Ave. 25
65
Los Angeles 90046 25
0
35 Evans/Los Angeles Inc. 23.5
56
5757 Wilshire Blvd. 162
25
Los Angeles 90036 3.5
19
36 Italia & Associates Inc. 23
60
6135 Wilshire Blvd. 23
30
Los Angeles 90048 WND
10
37 Gumpertz/Bentley/Fried 21.5(1)
32
5900 Wilshire Blvd. Suite 2400 21.5
60
Los Angeles 90036 NA
8
38 Bermudez & Associates Inc. 21
15
12400 Wilshire Blvd. NA
50
Los Angeles 90025 0.35
35
39 Horlick Levin Advertising Inc. 19.8
73
11300 W. Olympic Blvd. 19.8
22
Los Angeles 90064 WND
5
40 Larsen Colby Koralek 18.5
30
4727 Wilshire Blvd. Suite 600 18.5
60
Los Angeles 90010 2
10
41 Jack Lawlor Advertising Inc. 18
58
747 Locust St. NA
30
Pasadena 91101 18
12
42 Ramey Ruud & Partners 17.5
27
701 Santa Monica Blvd. Suite 200 NA
40
Santa Monica 90401 NA
33
43 Arlen Advertising 17(1)
70
1516 Bundy Dr. 17
10
Los Angeles 90025 17
20
44 Baxter, Guran & Mazzei Inc. 17
30
8501 Wilshire Blvd. Suite 220 WND
5
Beverly Hills 90211 WND
65
45 Robert Elen & Associates 15
20
6430 Sunset Blvd. Suite 814 WND
73
Los Angeles 90028 WND
7
46 The Good Guise Advertising & Marketing 14.9
75
16255 Ventura Blvd. NA
15
Encino 91436 15.2
10
47 Deulofeu/Wilson Advertising 14
25
8630 Hayden Place NA
35
Culver City 90232 WND
40
48 Pool/Sarraille 10.7
70
11828 La Grange Ave. 10.7
25
Los Angeles 90025 WND
5
49 Robert McKim Advertising 9.2(1)
60
3550 Wilshire Blvd. WND
25
Los Angeles 90010 1.400
15
50 Wilshire Newport Inc. 9
55
4002 W. Burbank Rd. 11
35
Burbank 91505 NA
10
Rank Agency Clients
. name . 1988 clients served
. address by L.A. County offic
es
(partial list; see f
ootnotes)
1 Chiat/Day Advertising Nissan, Eye Masters,
Home Savings of
320 Hampton Dr. America, Mitsubish
i, Foster Farms
Venice 90291
2 Foote, Cone & Belding Albertsons, MCA, Matte
l Toys, Mazda,
11601 Wilshire Blvd. Sunkist
Los Angeles 90025
3 Saatchi & Saatchi DFS/Pacific Toyota Motor Sales
, Toyota Dealer
3501 Sepulveda Blvd. Associations, Pioneer
Electronics, Yamaha
Torrance 90505 Motor Sales, Cry
stal Cruises
4 Admarketing Inc. Home Depot, Circuit Ci
ty, C & R Clothiers,
1801 Century Park East Clothestime,
OSCO/SAV-ON
Los Angeles 90211
5 J. Walter Thompson Twentieth Century Fox,
Health & Tennis
10100 Santa Monica Blvd. Corp. of Ameri
ca, Vons
Los Angeles 90067
6 Dailey & Associates American Honda Motor C
o. Inc.,
3055 Wilshire Blvd. Beatrice/Hunt-Wesson,
California
Los Angeles 90010 State Lottery, Carna
tion, Co.,
Ford Dealers of So.
Cal.,
7 Grey Advertising Inc. Lucky Stores, U.S. WES
T/U.S. WEST Direct,
6100 Wilshire Blvd. Kraft/Knudsen, South
ern Calif. Edison
Los Angeles 90048
8 Rubin Postaer and Associates American Honda, Home F
ederal S&L, Kubota
11601 Wilshire Blvd. Tractor, Bugle Boy Ind
ustries, Yokohama
Los Angeles 90025 Tire
9 HDM American Suzuki Motor
Corp., Columbia S&L,
4751 Wilshire Blvd. Hewlett-Packard, Kent
ucky Fried Chicken,
Los Angeles 90010 Kraft/All Ameri
can Gourmet
10 AC&R/CCL Foster's Lager, Pirell
i Tires, Pac Tel
5750 Wilshire Blvd. Suite 480 Cellular, Tri-Star, C
hevrolet Dealers of
Los Angeles 90010 So. Calif.
11 DDB Needham Worldwide Adventist Health Syste
m, Comprehensive
5900 Wilshire Blvd. Care Corp., GTE & GTEL
, Universal
Los Angeles 90036 Pictures, V.W. & Audi
Dealers
12 Bozell, Jacobs, Kenyon & Eckhardt Rockwell International
, Chrysler Corp.,
12121 Wilshire Blvd. California Federal S&L
, Kawasaki Motor
Los Angeles 90025 Co., Clar
ion
13 McCann-Erickson Century 21 Real Estate
, Hilton Hotel
6420 Wilshire Blvd. Corp., Lockheed Corp.,
Columbia Pictures,
Los Angeles 90048 El Pollo Loco
14 Davis, Ball & Colombatto Advertising Inc.(2) McDonald's Operators,
The HomeClub,
818 W. Seventh St. Ralph's Grocery Co., T
oyota Dealers,
Los Angeles 90017 Glendale Federal S&L
15 BBDO Apple Computer, Blue C
ross, Coldwell
10960 Wilshire Blvd. Banker, Oral B, Sizzle
r
Los Angeles 90024
16 Oglivy & Mather Carnation, Microsoft,
Mattel, Las Vegas
5757 Wilshire Blvd. Hilton, Tandem
Los Angeles 90036
17 Tracy-Locke Inc.(3) Taco Bell, Pepsi-Weste
rn Division,
12100 Wilshire Blvd. Frito-Lay, Inc.
Los Angeles 90025
18 Della Femina, McNamee WCRS Inc. American Isuzu Motors,
Carl's Jr., Six
5900 Wilshire Blvd. Suite 1900 Flags Magic Mountain,
Sheraton,
Los Angeles 90036 Transamerica
19 D'Arcy Masius Benton & Bowles Pillsbury Co., Sea Wor
ld of Calif.,
6500 Wilshire Blvd. Suite 1000 NBC-TV, Denny's Restau
rant, Paramount
Los Angeles 90048 Pictures
20 Ketchum, Los Angeles Acura, Paragon Restaur
ants, Security
11755 Wilshire Blvd. Pacific Merchant Bank,
Herald Examiner,
Los Angeles 90025 S.K.I. International (
Bear Mountain)
21 Joel Goldstein Kaufman & Broad, Therm
ador/Waste King,
2701 Ocean Park Blvd. Suite 201 Weiser Lock, LouverDra
pe, Christonne
Santa Monica 90405 Assoc.
22 keye/donna/pearlstein Suzuki American, Coa
st S&L, Calif.
11080 Olympic Blvd. Tourism and Economic D
evelopment, New
Los Angeles 90064 West/Aramis, MeraBank
23 Asher/Gould Advertising Inc. American Savings, Pizz
a Hut Western
5900 Wilshire Blvd. Region, Pabst Brewing
Co., California Egg
Los Angeles 90036 Commission, Wherehouse
Stores
24 Russ Reid Co. L.A. County, World Vis
ion, St. Jude's
2 N. Lake Ave. Suite 600 Hospital, Habitat for
Humanity,
Pasadena 91101 St. Vincent Medical Ce
nter
25 Eisaman, Johns & Laws Inc. Neutrogena, Pendleton
Woolen Mills,
6255 Sunset Blvd. Kahlua, Price Pfister,
Pennzoil Motor Oil,
Los Angeles 90028 Giorgio Beverly Hills
26 Campbell and Wagman Inc. First Interstate Bank,
Marshalls, Sundale
10960 Wilshire Blvd. Suite 2300 Bever
ages
Los Angeles 90024
27 NW Ayer Burger King, Toshiba
America, Santa
888 S. Figueroa St. Monica Bank, Iberia Ai
rlines, Automobile
Los Angeles 90017 Club of Am
erica
28 Scott Lancater Mills Atha Acapulco Restaurant
s, Bachman
2049 Century Park East Suite 860 Industries, Gund, Tomy
America, Noel
Los Angeles 90067 Joanna
29 Kresser/Craig Arco, Kenwood Electron
ics, Winston Tires,
2029 Century Park East Suite 520 Travelodge/Viscount
Hotels, Daihatsu
Los Angeles 90067
30 Wells, Rich, Greene/West MGM/UA Film Group, Mi
das Western
2029 Century Park East Dealers Asso
c.
Los Angeles 90067
31 Abert, Newhoff & Burr Inc. Citizen America, Irv
ine Co., Public
2121 Avenue of the Stars 16th fl. Storage, Yamaha Consum
er Products,
Los Angeles 90067 Yamaha Motor C
orp.
32 Vic Olesen & Partners Inc. Chevrolet Motor-Wester
n Region, Yamaha
10000 W. Washington Blvd. Suite N-220 Sporting Goods, Stroh
Brewery, Suzuki
Culver City 90232 Motorsports,
Purepak
33 The Shalek Agency Gibraltar S&L, MGM Gra
nd Air, AIRCOA,
520 Broadway Suite 400 KABC Radio, Oce
an Pacific
Santa Monica 90266
34 Jacobs & Gerber Inc. CBS Entertainment, KPL
R-TV (St. Louis),
731 N. Fairfax Ave. KTVU-TV (San Francisc
o), WFAA-TV
Los Angeles 90046 (Dallas), WSB-TV (
Atlanta)
35 Evans/Los Angeles Inc. Isuzu Truck of America
, Kwikset Locksets,
5757 Wilshire Blvd. Riken Tire, Timex, Ha
mburger Mamlet
Los Angeles 90036
36 Italia & Associates Inc. Kids Mart, Adler Shoe
s, Public Image,
6135 Wilshire Blvd. Guitar Ce
nter
Los Angeles 90048
37 Gumpertz/Bentley/Fried Sundor Brands Inc., I
n-N-Out Burger,
5900 Wilshire Blvd. Suite 2400 DWP, STOR, Mitsui Manu
facturers Bank
Los Angeles 90036
38 Bermudez & Associates Inc. AT&T, Bank of America,
Kentucky Fried
12400 Wilshire Blvd. Chicken, Jostens Inc.,
The Stroh Brewery
Los Angeles 90025 Co.
39 Horlick Levin Advertising Inc. Cal Fed Enterprises, 2
0th Century Fox
11300 W. Olympic Blvd. Television, W.W. Henry
, Wood Knapp
Los Angeles 90064 Video, Maxwell
AD/SAT
40 Larsen Colby Koralek Subaru Western Region,
VLSI Technology,
4727 Wilshire Blvd. Suite 600 Greenpeac
e
Los Angeles 90010
41 Jack Lawlor Advertising Inc. Thomson Electronics, P
aul's T.V., Sam
747 Locust St. Nassi Co., Shintom Wes
t Corp., LA-Z-Boy,
Pasadena 91101 Show Case S
hops
42 Ramey Ruud & Partners Stater Bros, Straw Ha
t Pizza, Marina
701 Santa Monica Blvd. Suite 200 Hotels, Republic Feder
al Savings, Calif.
Santa Monica 90401 Jewelry
Mart
43 Arlen Advertising Arrowhead Water, Bekin
s, Delco, Sizzler,
1516 Bundy Dr. So. Calif. Ga
s Co.
Los Angeles 90025
44 Baxter, Guran & Mazzei Inc. Syntex, Genentech,
Spacelabsl,
8501 Wilshire Blvd. Suite 220 HealthNet, Merieux, 3M
Visioncare, St.
Beverly Hills 90211 John's Hosp
ital
45 Robert Elen & Associates So. Calif./San Diego H
onda dealers, Int'l
6430 Sunset Blvd. Suite 814 House of Pancakes, Zen
ith Distributing
Los Angeles 90028 Corp., So. Ca
lif. S&L
46 The Good Guise Advertising & Marketing WND
16255 Ventura Blvd.
Encino 91436
47 Deulofeu/Wilson Advertising Accountants Overload
Group, Exim
8630 Hayden Place International, Frederi
cks of Hollywood,
Culver City 90232 Wilson's Suede an
d Leather
48 Pool/Sarraille ACCO Air Conditioning
, Los Angeles
11828 La Grange Ave. Kings, Select Copy Sys
tems, So. Calif.
Los Angeles 90025 RTD, Surf & Sa
nd Hotel
49 Robert McKim Advertising EPI Products, Westec S
ecurity, Far West
3550 Wilshire Blvd. S&L, TRW Credit Data,
Pacific Financial
Los Angeles 90010 Co's
50 Wilshire Newport Inc. Kurta Corp., Old Coun
try Bakery, Bess
4002 W. Burbank Rd. Auto Center, Roland Di
gital Group, Valley
Burbank 91505 National Ba
nk
Rank Agency Office profile Pa
rent company
. name (county/ . Ye
ar
. address companywide) es
tablished L.A.
. employees . he
adquarters
. offices . pa
rent company
1 Chiat/Day Advertising 350/700E
1968
320 Hampton Dr. 1/4
VEnice
Venice 90291
none
2 Foote, Cone & Belding 354/3,101
1916
11601 Wilshire Blvd. 2/28
Chicago
Los Angeles 90025 FCB
Communications
3 Saatchi & Saatchi DFS/Pacific 227/1,800
1975
3501 Sepulveda Blvd. 2/15
New York
Torrance 90505 Saa
tchi & Saatchi
4 Admarketing Inc. 133/133
1971
1801 Century Park East 1/1 L
os Angeles
Los Angeles 90211
none
5 J. Walter Thompson 206/1,832
1929
10100 Santa Monica Blvd. 1/26
New York
Los Angeles 90067
WPP Group
6 Dailey & Associates 200/WND
1968
3055 Wilshire Blvd. WND/WND L
os Angeles
Los Angeles 90010 Inter
public Group of Cos.
7 Grey Advertising Inc. 150/5,000
1962
6100 Wilshire Blvd. 1/4
New York
Los Angeles 90048 Grey
Advertising Inc.
8 Rubin Postaer and Associates 141/148
1986
11601 Wilshire blvd. 1/2 L
os Angeles
Los Angeles 90025
none
9 HDM 113/284
1987
4751 Wilshire Blvd. 2/5
New York
Los Angeles 90010 jo
int venture
10 AC&R/CCL 145/325
1963
5750 Wilshire Blvd. Suite 480 3/5
New York
Los Angeles 90010 Saat
chi & Saatchi PLC
11 DDB Needham Worldwide 110/1,608
1950
5900 Wilshire Blvd. 1/7
New York
Los Angeles 90036
Omnicom
12 Bozell, Jacobs, Kenyon & Eckhardt 135/2,300
1980
12121 Wilshire Blvd. 1/9 L
Los Angeles
Los Angeles 90025
none
13 McCann-Erickson 125/8,400
1923
6420 Wilshire Blvd. 1/165
New York
Los Angeles 90048 Inter
public Group of Cos.
14 Davis, Ball & Colombatto Advertising Inc.(2) 163/215
1958
818 W. Seventh St. 2/4 L
os Angeles
Los Angeles 90017
none
15 BBDO 171/NA
1978
10960 Wilshire Blvd. 2/NA
New York
Los Angeles 90024
Omnicom
16 Oglivy & Mather 133/2,732
1971
5757 Wilshire Blvd. 1/7
New York
Los Angeles 90036 The
Oglivy Group
17 Tracy-Locke Inc.(3) 90/600
1985
12100 Wilshire Blvd. 1/4
Dallas
Los Angeles 90025
Omnicom
18 Della Femina, McNamee WCRS Inc. 145/1,000
1974
5900 Wilshire Blvd. Suite 1900 1/5
New York
Los Angeles 90036 The
WCRS Group PLC
19 D'Arcy Masius Benton & Bowles 138/2,288
1976
6500 Wilshire Blvd. Suite 1000 1/6
New York
Los Angeles 90048 DM
B&B Worldwide
20 Ketchum, Los Angeles 135/950
1985
11755 Wilshire Blvd. 2/12
Pittsburgh
Los Angeles 90025 K
etchum Comm.
21 Joel Goldstein 25/25
1974
2701 Ocean Park Blvd. Suite 201 1/1 L
os Angeles
Santa Monica 90405
none
22 keye/donna/pearlstein 88/97
1969
11080 Olympic Blvd. 1/5 L
os Angeles
Los Angeles 90064
none
23 Asher/Gould Advertising Inc. 94/94
1961
5900 Wilshire Blvd. 1/1 L
os Angeles
Los Angeles 90036
none
24 Russ Reid Co. 150/NA
1964
2 N. Lake Ave. Suite 600 1/NA
Pasadena
Pasadena 91101
none
25 Eisaman, Johns & Laws Inc. 117/203
1959
6255 Sunset Blvd. 1/3 L
os Angeles
Los Angeles 90028
none
26 Campbell and Wagman Inc. 53/53
1986
10960 Wilshire Blvd. Suite 2300 1/1 L
os Angeles
Los Angeles 90024 Camp
bell and Wagman
27 NW Ayer 85/1,400E
1943
888 S. Figueroa St. 1/7
New York
Los Angeles 90017 N.
W. Ayer Inc.
28 Scott Lancater Mills Atha 28/28
1976
2049 Century Park East Suite 860 1/1 L
os Angeles
Los Angeles 90067
none
29 Kresser/Craig 65/65
1976
2029 Century Park East Suite 520 1/1 L
os Angeles
Los Angeles 90067
none
30 Wells, Rich, Greene/West 25/970
1986
2029 Century Park East 1/7
New York
Los Angeles 90067 Well
s, Rich, Greene
31 Abert, Newhoff & Burr Inc. 43/43
1973
2121 Avenue of the Stars 16th fl. 1/1 L
os Angeles
Los Angeles 90067
none
32 Vic Olesen & Partners Inc. 26/29
1984
10000 W. Washington Blvd. Suite N-220 1/2
Culver City
Culver City 90232
none
33 The Shalek Agency 35/35
1988
520 Broadway Suite 400 1/1 S
anta Monica
Santa Monica 90266
none
34 Jacobs & Gerber Inc. 25/21
1972
731 N. Fairfax Ave. 1/1 L
os Angeles
Los Angeles 90046
none
35 Evans/Los Angeles Inc. 38/325
1927
5757 Wilshire Blvd. 1/9 S
alt Lake City
Los Angeles 90036 Evan
s Communications
36 Italia & Associates Inc. 20/20
1983
6135 Wilshire Blvd. 1/1 L
os Angeles
Los Angeles 90048
none
37 Gumpertz/Bentley/Fried 35/35
1959
5900 Wilshire Blvd. Suite 2400 1/1 L
os Angeles
Los Angeles 90036
none
38 Bermudez & Associates Inc. 29/35
1977
12400 Wilshire Blvd. NA/NA L
os Angeles
Los Angeles 90025
none
39 Horlick Levin Advertising Inc. 20/20
1973
11300 W. Olympic Blvd. 1/1 L
os Angeles
Los Angeles 90064
none
40 Larsen Colby Koralek 18/WND
1984
4727 Wilshire Blvd. Suite 600 1/1 L
os Angeles
Los Angeles 90010
LHS&B
41 Jack Lawlor Advertising Inc. 17/17
1955
747 Locust St. 1/1
Pasadena
Pasadena 91101
none
42 Ramey Ruud & Partners NA/NA
1988
701 Santa Monica Blvd. Suite 200 NA/1 S
anta Monica
Santa Monica 90401
none
43 Arlen Advertising 10/10
1982
1516 Bundy Dr. 1/1 W.
Los Angeles
Los Angeles 90025
none
44 Baxter, Guran & Mazzei Inc. 33/34
WND
8501 Wilshire Blvd. Suite 220 1/2 B
everly Hills
Beverly Hills 90211
BBDO
45 Robert Elen & Associates 25/25
1976
6430 Sunset Blvd. Suite 814 1/1 L
os Angeles
Los Angeles 90028
none
46 The Good Guise Advertising & Marketing 30/32
NA
16255 Ventura Blvd. 1/2
Encino
Encino 91436 Cutl
er Holdings Int'l
47 Deulofeu/Wilson Advertising 14/14
1973
8630 Hayden Place 1/1
Culver City
Culver City 90232
none
48 Pool/Sarraille 16/16
1977
11828 La Grange Ave. 1/1 L
os Angeles
Los Angeles 90025
49 Robert McKim Advertising 25/WND
1979
3550 Wilshire Blvd. 1/WND L
os Angeles
Los Angeles 90010
WND
50 Wilshire Newport Inc. 28/31
1981
4002 W. Burbank Rd. 1/2
Burbank
Burbank 91505
same
Rank Agency Creative Director
. name . name
. address . title
. phone number
1 Chiat/Day Advertising Lee Clow
320 Hampton Dr. president/creative
dir.
Venice 90291 (213)314-5000
2 Foote, Cone & Belding Larry Kopald
11601 Wilshire Blvd. exec. creative dir.,
exec. v.p.
Los Angeles 90025 (213)312-7325
3 Saatchi & Saatchi DFS/Pacific John Mead
3501 Sepulveda Blvd. exec. v.p., exec. cre
ative dir.
Torrance 90505 (213)214-6286
4 Admarketing Inc. Howie Krakow
1801 Century Park East exec. v.p., creativ
e dir.
Los Angeles 90211 (213)203-8400
5 J. Walter Thompson Denny Kuhr
10100 Santa Monica blvd. exec. v.p., exec. cre
ative dir.
Los Angeles 90067 (213)553-8383
6 Dailey & Associates Cliff Einstein
3055 Wilshire Blvd. president
Los Angeles 90010 (213)386-7823
7 Grey Advertising Inc. Alan Kupchick
6100 Wilshire Blvd. president, exec. crea
tive dir.
Los Angeles 90048 (213)936-6060
8 Rubin Postaer and Associates Larry Postaer
11601 wilshire Blvd. exec. v.p., creati
ve dir.
Los Angeles 90025 (213)208-5000
9 HDM Murray Kalis
4751 Wilshire Blvd. sr. v.p., creativ
e dir.
Los Angeles 90010 (213)930-5083
10 AC&R/CCL C. Johnson, G. Cunnin
gham
5750 Wilshire Blvd. Suite 480 sr. v.p., co-dir
ectors
Los Angeles 90010 (714)261-1770
11 DDB Needham Worldwide Mike Pitts
5900 Wilshire Blvd. exec. v.p., creative
director
Los Angeles 90036 (213)930-5333
12 Bozell, Jacobs, Kenyon & Eckhardt Hy Yablonka
12121 Wilshire Blvd. exec. v.p., exec. cre
ative dir.
Los Angeles 90025 (213)442-2580
13 McCann-Erickson Peter Serchuk
6420 Wilshire blvd. exec. creative
dir.
Los Angeles 90048 (213)655-9420
14 Davis, Ball & Colombatto Advertising Inc.(2) Peter Coutroulis
818 W. Seventh St. exec. creative
director
Los Angeles 90017 (213)688-7000
15 BBDO Steve Hayden
10960 Wilshire Blvd. chief creative
dir.
Los Angeles 90024 (213)444-4500
16 Oglivy & Mather Joan McArthur
5757 Wilshire Blvd. sr. v.p., exec. creat
ive dir.
Los Angeles 90036 (213)930-6548
17 Tracy-Locke Inc.(3) Bruce Dundore
12100 Wilshire Blvd. exec. v.p., chief cre
ative dir.
Los Angeles 90036 (213)207-1002
18 Della Femina, McNamee WCRS Inc. Jim Durfee
5900 Wilshire Blvd. Suite 1900 vice chairman
Los Angeles 90036 (213)886-4100
19 D'Arcy Masius Benton & Bowles John Armistead
6500 Wilshire Blvd. Suite 1000 Creative dir., deputy
man. dir.
Los Angeles 90048 (213)444-5000
20 Ketchum, Los Angeles Brent Bouchez
11755 Wilshire Blvd. sr. v.p., creative
director
Los Angeles 90025 (213)444-5000
21 Joel Goldstein Dave Meffert
2701 Ocean Park Blvd. Suite 201 creative directo
r
Santa Monica 90405 (213)450-2329
22 keye/donna/pearlstein Paul Keye
11080 Olympic Blvd. chairman, creative
dir.
Los Angeles 90064 (213)477-0061
23 Asher/Gould Advertising Inc. Bruce G. Silverma
n
5900 Wilshire Blvd. exec. v.p., creativ
e dir.
Los Angeles 90036 (213)931-4151
24 Russ Reid Co. Maggie Haggberg
2 N. Lake Ave. Suite 600 v.p., creative dire
ctor
Pasadena 91101 (818)449-6100
25 Eisaman, Johns & Laws Inc. James Benson
6255 Sunset Blvd. exec v.p., creativ
e dir.
Los Angeles 90028 (213)469-1234
26 Campbell and Wagman Inc. Michael Wagman
10960 Wilshire Blvd. Suite 2300 chairman, creative di
r.
Los Angeles 90024 (213)444-3200
27 NW Ayer W. Stenton/J. Murff
888 S. Figueroa St. vice presidents
Los Angeles 90017 (213)486-7400
28 Scott Lancater Mills Atha Peggy Lancaster
2049 Century Park East Suite 860 creative director
Los Angeles 90067 (213)552-6050
29 Kresser/Craig Jean Craig
2029 Century Park East Suite 520 president, creative d
ir.
Los Angeles 90067 (213)553-8254
30 Wells, Rich, Greene/West Mary Moore
2029 Century Park East exec. v.p., creative
dir.
Los Angeles 90067 (213)277-3200
31 Abert, Newhoff & Burr Inc. Mel Abert
2121 Avenue of the Stars 16th fl. creative directo
r
Los Angeles 90067 (213)552-2217
32 Vic Olesen & Partners Inc. Vic Olesen
10000 W. Washington Blvd. Suite N-220 creative directo
r
Culver City 90232 (213)280-1234
33 The Shalek Agency Michael Albright
520 Broadway Suite 400 v.p., creative dire
ctor
Santa Monica 90266 (213)395-4199
34 Jacobs & Gerber Inc. Stefan Gerber
731 N. Fairfax Ave. exec. creative dir.,
sr. v.p.
Los Angeles 90046 (213)655-4082
35 Evans/Los Angeles Inc. Brandy French
5757 Wilshire Blvd. executive v.p., creat
ive dir.
Los Angeles 90036 (213)653-2300
36 Italia & Associates Inc. Carmen Italia
6135 Wilshire Blvd. creative directo
r
Los Angeles 90048 (213)937-4400
37 Gumpertz/Bentley/Fried John R. Johnson
5900 Wilshire Blvd. Suite 2400 sr.v.p., creative
dir.
Los Angeles 90036 (213)931-6301
38 Bermudez & Associates Inc. Fernando Tamayo
12400 Wilshire Blvd. creative director
Los Angeles 90025 (213)207-4606
39 Horlick Levin Advertising Inc. Dennis Horlick
11300 W. Olympic Blvd. president
Los Angeles 90064 (213)473-6662
40 Larsen Colby Koralek R. Colby/G. Larsen
4727 Wilshire Blvd. Suite 600 creative directors
Los Angeles 90010 (213)931-0009
41 Jack Lawlor Advertising Inc. Artoush Hamamchian
747 Locust St. art director
Pasadena 91101 (818)449-0021
42 Ramey Ruud & Partners Cheri Ramey
701 Santa Monica Blvd. Suite 200 exec. v.p.
Santa Monica 90401 (213)451-9696
43 Arlen Advertising Michael Arlen
1516 Bundy Dr. creative directo
r
Los Angeles 90025 (213)820-3433
44 Baxter, Guran & Mazzei Inc. Don Baxter
8501 Wilshire Blvd. Suite 220 chairman, exec. creat
ive dir.
Beverly Hills 90211 (213)657-5050
45 Robert Elen & Associates Robert Elen
6430 Sunset Blvd. Suite 814 creative directo
r
Los Angeles 90028 (213)464-3536
46 The Good Guise Advertising & Marketing Dean Fuerofine
16255 Ventura Blvd. sr.v.p., creative
dir.
Encino 91436 7818)995-4303
47 Deulofeu/Wilson Advertising Jeffrey Wilson
8630 Hayden Place vice president
Culver City 90232 (213)559-9880
48 Pool/Sarraille Harvey Pool
11828 La Grange Ave. creative directo
r
Los Angeles 90025 (213)479-4166
49 Robert McKim Advertising Dan Bockman
3550 Wilshire Blvd. v.p., creative dir
.
Los Angeles 90010 (213)382-2358
50 Wilshire Newport Inc. Dirk Wunderlich
4002 W. Burbank Rd. creative directo
r
Burbank 91505 (818)845-6200
Rank Agency Top local executive
. name . name
. address . title
. phone number
1 Chiat/Day Advertising Bob Wolf
320 Hampton Dr. v. chair., pres, c
eo
Venice 90291 (213)314-5000
2 Foote, Cone & Belding Stephen Hayman
11601 Wilshire Blvd. exec. v.p., gen. mg
r.
Los Angeles 90025 (213)312-7350
3 Saatchi & Saatchi DFS/Pacific Jim Lindsey
3501 Sepulveda Blvd. chairman, ceo
Torrance 90505 (213)214-6100
4 Admarketing Inc. Jack Roth
1801 Century Park East ceo, president
Los Angeles 90211 (213)203-8400
5 J. Walter Thompson James K. Agnew
10100 Santa Monica Blvd. exec. v.p., general m
gr.
Los Angeles 90067 (213)553-8383
6 Dailey & Associates Phil Joanau
3055 wilshire Blvd. chairman, ceo
Los Angeles 90010 (213)386-7823
7 Grey Advertising Inc. Miles J. Turpin
6100 Wilshire Blvd. chairman, ceo, wester
n div.
Los Angeles 90048 (213)936-9090
8 Rubin Postaer and Associates Gerry rubin
11601 Wilshire Blvd. president
Los Angeles 90025 (213)208-5000
9 HDM Charles W. Reynolds J
r.
4751 Wilshire Blvd. president
Los Angeles 90010 (213)930-5083
10 AC&R/CCL Patrick King
5750 Wilshire Blvd. Suite 480 chairman, ceo
Los Angeles 90010 (213)938-1888
11 DDB Needham Worldwide David A. Park
5900 Wilshire Blvd. president
Los Angeles 90036 (213)930-5400
12 Bozell, Jacobs, Kenyon & Eckhardt Renee White Fraser
12121 Wilshire Blvd. exec. v.p.
Los Angeles 90025 (213)442-2501
13 McCann-Erickson Rich Edler
6420 Wilshire Blvd. managing director
Los Angeles 90048 (213)655-9420
14 Davis, Ball & Colombatto Advertising Inc.(2) Brad A. Ball
818 W. Seventh St. president
Los Angeles 90017 (213)688-7000
15 BBDO Gene Cameron
10960 Wilshire Blvd. president, ceo
Los Angeles 90024 (213)444-4500
16 Oglivy & Mather Jerry McGee
5757 Wilshire Blvd. exec. v.p., managing
dir.
Los Angeles 90036 (213)930-6500
17 Tracy-Locke Inc.(3) Phil Slott
12100 Wilshire Blvd. chairman, chief creat
ive dir.
Los Angeles 90025 (213)207-1002
18 Della Femina, McNamee WCRS Inc. Peter Stranger
5900 Wilshire Blvd. Suite 1900 president
Los Angeles 90036 (213)937-8540
19 D'Arcy Masius Benton & Bowles James D. Helin
6500 Wilshire Blvd. Suite 1000 managing director
Los Angeles 90048 (213)658-4500
20 Ketchum, Los Angeles J. Craig Mathiesen
11755 Wilshire Blvd. ceo, president
Los Angeles 90025 (213)444-5000
21 Joel Goldstein Joel Goldstein
2701 Ocean Park Blvd. Suite 201 president
Santa Monica 90405 (213)450-2329
22 keye/donna/pearlstein Leonard Pearlstein
11080 Olympic Blvd. ceo, president
Los Angeles 90064 (213)477-0061
23 Asher/Gould Advertising Inc. Harold Asher
5900 Wilshire Blvd. chairman, ceo
Los Angeles 90036 (213)931-4151
24 Russ Reid Co. Russ Reid
2 N. Lake Ave. Suite 600 chairman, ceo
Pasadena 91101 (818)449-6100
25 Eisaman, Johns & Laws Inc. Robert F. Laws
6255 Sunset Blvd. president, ceo
Los Angeles 90028 (213)469-1234
(1)Indicates that third party documentation has been submitted to verify (1) To prove the correctness of data. (2) In data entry operations, to compare the keystrokes of a second operator with the data entered by the first operator to ensure that the data were typed in accurately. See validate. this agency's 1988 Los Angeles County billings. (2)Includes data from Los Angeles County offices of Ferrer/Ad America America [for Amerigo Vespucci], the lands of the Western Hemisphere—North America, Central (or Middle) America, and South America. The world map published in 1507 by Martin Waldseemüller is the first known cartographic use of the name. , the Hispanic Hispanic Multiculture A person of Mexican, Puerto Rican, Cuban, Central or South American, or other Spanish culture or origin, regardless of race Social medicine Any of 17 major Latino subcultures, concentrated in California, Texas, Chicago, Miam, NY, and elsewhere division of Davis, Ball & Colombatto. (3)Four full-service full-ser·vice adj. Associated with or offering complete service: full-service gasoline pumps; full-service banks. ; 25 field-service. E-Company estimate. DNA-Does not apply. NA-Not available. WND-Would not disclose.
26 Campbell and Wagman Inc. Craig Campbell
10960 Wilshire Blvd. Suite 2300 president
Los Angeles 90024 (213)444-3200
27 NW Ayer John Littlewood
888 S. Figueroa St. chairman, ceo
Los Angeles 90017 (213)486-7400
28 Scott Lancater Mills Atha Stephen C. Scott
2049 Century Park East Suite 860 President
Los Angeles 90067 (213)552-6050
29 Kresser/Craig C. Robert Kresser
2029 Century Park East Suite 520 chairman, ceo
Los Angeles 90067 (213)553-8254
30 Wells, Rich, Greene/West Richard S. Macedo
2029 Century Park East president
Los Angeles 90067 (213)277-3200
31 Abert, Newhoff & Burr Inc. Tom Burr
2121 Avenue of the Stars 16th fl. chairman
Los Angeles 90067 (213)552-2217
32 Vic Olesen & Partners Inc. Vic Olesen
10000 W. Washington Blvd. Suite N-220 president
Culver City 90232 (213)280-1234
33 The Shalek Agency Nancy Shalek
520 Broadway Suite 400 president
Santa Monica 90266 (213)395-4199
34 Jacobs & Gerber Inc. Albert Liteuka
731 N. Fairfax Ave. chairman, ceo, pre
s.
Los Angeles 90046 (213)655-4082
35 Evans/Los Angeles Inc. Tom Weinberg
5757 Wilshire Blvd. president
Los Angeles 90036 (213)653-2300
36 Italia & Associates Inc. Carmen Italia
6135 Wilshire Blvd. president
Los Angeles 90048 (213)937-4400
37 Gumpertz/Bentley/Fried Richard H. Fried
5900 Wilshire Blvd. Suite 2400 president
Los Angeles 90036 (213)931-6301
38 Bermudez & Associates Inc. Eduardo Bermudez
12400 Wilshire Blvd. ceo
Los Angeles 90025 (213)207-4606
39 Horlick Levin Advertising Inc. Ronald J. Levin
11300 W. Olympic Blvd. chairman
Los Angeles 90064 (213)473-6662
40 Larsen Colby Koralek Garry Koralek
4727 Wilshire Blvd. Suite 600 president
Los Angeles 90010 (213)931-0009
41 Jack Lawlor Advertising Inc. Dean Dudley
747 Locust St. ceo
Pasadena 91101 (818)449-0021
42 Ramey Ruud & Partners Dick Ruud
701 Santa Monica Blvd. Suite 200 ceo, president
Santa Monica 90401 (213)451-9696
43 Arlen Advertising Mary Arlen
1516 Bundy Dr. controller
Los Angeles 90025 (213)820-3433
44 Baxter, Guran & Mazzei Inc. Ken Gurian
8501 Wilshire Blvd. Suite 220 president
Beverly Hills 90211 (213)657-5050
45 Robert Elen & Associates Robert Elen
6430 Sunset Blvd. Suite 814 president
Los Angeles 90028 (213)464-3536
46 The Good Guise Advertising & Marketing Normalynn Cutler
16255 Ventura Blvd. president
Encino 91436 (818)995-4303
47 Deulofeu/Wilson Advertising Julio Deulofeu
8630 Hayden Place president
Culver City 90232 (213)559-9880
48 Pool/Sarraille Harvey Pool
11828 La Grange Ave. president
Los Angeles 90025 (213)479-4166
49 Robert McKim Advertising Robert McKim
3550 Wilshire Blvd. president
Los Angeles 90010 (213)382-2358
50 Wilshire Newport Inc. J. Mooers/R. Mooers
4002 W. Burbank Rd. principals
Burbank 91505 (213)845-6200
(1)Indicates that third party documentation has been submitted to verify this agency's 1988 Los Angeles County billings. (2)Includes data from Los Angeles County offices of Ferrer/Ad America, the Hispanic division of Davis, Ball 3 Columbatto. (3)Four full service; 25 field service. E-Company estimate. DNA-Does not apply. NA-Not available. WND-Would not disclose. Note: The information in this list was supplied by the agencies themselves, by LABJ LABJ Los Angeles Business Journal sources or as otherwise noted. Agencies are ranked by capitalized billings from Los Angeles County operations in 1988. Survey completed during the week of Feb. 27, 1989. Client names may have been abbreviated to conserve space and provide as complete a listing as possible. Agencies may not service all of the product lines or service areas of a named client. To the best of our knowledge this information is accurate as of press time. While every effort is made to ensure the accuracy and thoroughness of the list, omissions and typographical errors typographical error - (typo) An error while inputting text via keyboard, made despite the fact that the user knows exactly what to type in. This usually results from the operator's inexperience at keyboarding, rushing, not paying attention, or carelessness. Compare: mouso, thinko. sometimes occur. Please send corrections or additions on company letterhead to Chip Jacobs, list coordinator, Los angeles Business Journal, 3345 Wilshire Not to be confused with Wiltshire. Wilshire may refer to:
or diskette Magnetic storage medium used with computers. Floppy disks are made of flexible plastic coated with a magnetic material, and are enclosed in a hard plastic case. They are typically 3.5 in. (9 cm) in diameter. . |
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