The "from" line is key. (E-mail).The "from" line is the #1 piece of information people use to determine whether they'll open an e-mail, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a survey by marketing technology and services provider Double-Click Inc. Sixty percent of respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy. to a September survey of 1,000 people who use e-mail at least once a week cited the "from" line as the primary motivator to opening e-mail. The ever-increasing onslaught of spam E-mail that is not requested. Also known as "unsolicited commercial e-mail" (UCE), "unsolicited bulk e-mail" (UBE), "gray mail" and just plain "junk mail," the term is both a noun (the e-mail message) and a verb (to send it). , along with the threat of viruses and the occasional unwelcome surprise of pornographic por·nog·ra·phy n. 1. Sexually explicit pictures, writing, or other material whose primary purpose is to cause sexual arousal. 2. The presentation or production of this material. 3. photos, is apparently taking its toll, and has people checking to see who the sender of an e-mail is before they click on it, DoubleClick reported. |
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