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Testy politics.


Byline: The Register-Guard

Politics, even in these mild political climes, is not an undertaking for the timid. This is being proved once again this primary election season in the race for governor, in which negative ads are dominating the airwaves.

Campaigns are supposed to be about differences and comparisons. And free speech protections are essential, especially in the rough and tumble The first use of the term Rough and Tumble for fighting dates back to the early 1700s in the North American frontier. Rough and Tumble fighting was the original American No Holds Barred underground hybrid "sport" that had but one rule - you win by knocking the man out or making him  world of politics. There is nothing illegal about slamming an opposing candidate in a TV or radio ad, or in a campaign mailer - unless, of course, the comments cross the line into libel or slander.

Fortunately, there's been no libel or slander in the governor's race Noun 1. governor's race - a race for election to the governorship
campaign for governor

campaign, political campaign, run - a race between candidates for elective office; "I managed his campaign for governor"; "he is raising money for a Senate run"
. But voters do need to exercise caution in weighing the attack ads that are flying around the state.

Democrat Bev Stein launched the wave of attack ads by running commercials criticizing her two major primary opponents, Jim Hill Jim Hill may refer to:
  • Jim Hill (Oregon politician)
  • Jim Hill (sportscaster)
  • Jim Hill High School
See also
  • James Hill
 and Ted Kulongoski Theodore R. "Ted" Kulongoski (born November 5 1940, in rural Missouri[1]) is an American Democratic politician. Since 2003, he has served as the Governor of Oregon. He was re-elected in 2006. , for their past records on health care. On the Republican side, Jack Roberts Jack Roberts (September 27, 1910 - October 1981) was an American football running back in the NFL for the Boston Redskins, Staten Island Stapletons, Philadelphia Eagles, and the Pittsburgh Pirates. He played college football at the University of Georgia.  unloaded a campaign mailer lambasting his two major GOP opponents, Kevin Mannix and Ron Saxton, for their past records on taxes and spending.

While neither Stein's nor Roberts' campaign tactics are surprising, they are disappointing. They don't tell the whole truth; attack ads usually don't. Stein criticized Hill for voting against the Oregon Health Plan The Oregon Health Plan is the Oregon state healthcare program for low income residents of Oregon. Eligibility
Basic eligibility requires that the applicant be a resident of Oregon, as a citizen or otherwise.
 when he was a state senator. He did, but only because he was pushing for a broader bill at the time. Roberts' mailing criticizes both Saxton and Mannix - Saxton for what Roberts claims was an attempt to eliminate the income tax "kicker" refund and Mannix for voting as a legislator for higher taxes. In fact, as a Portland School Board member, Saxton urged taxpayers to contribute their kicker money to the Portland School Foundation, a nonprofit organization Nonprofit Organization

An association that is given tax-free status. Donations to a non-profit organization are often tax deductible as well.

Notes:
Examples of non-profit organizations are charities, hospitals and schools.
 designed to financially help Portland schools. And Mannix's tax votes in the Legislature were cast when he was a Democrat and before he switched parties.

Attack ads usually appear when a race is so close that an attack ad might tip the balance, or when the perpetrator A term commonly used by law enforcement officers to designate a person who actually commits a crime.  is desperate. The governor's race in both parties is tight, and those running the negative ads apparently figure that they can sway that 10 percent to 15 percent of the electorate that relies mostly on advertising for campaign "news."

The flip side Flip side

In the context of general equities, opposite side to a proposition or position (buy, if sell is the proposition and vice versa).
 is that the candidate on the receiving end of an attack ad can choose to respond to or ignore the ad. Saxton responded to Roberts' ad with his own attack ad implying that Roberts supports higher gasoline taxes. Hill responded to Stein's hit by calling a news conference to criticize the ad against him, but so far hasn't retaliated with his own ad. Kulongoski and Mannix have more or less stayed quiet about the ads against them. Which tactic works best - to respond or to stay above the fray - will be made clearer on election night.

In any event, the race for governor should be about current issues facing the state and how each candidate will address those issues. It shouldn't be about which candidate has the sharpest rapier.
COPYRIGHT 2002 The Register Guard
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:Attack ads beset governor's race; Editorials
Publication:The Register-Guard (Eugene, OR)
Article Type:Editorial
Date:May 13, 2002
Words:511
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