Teradata Announces an Industry First: Data Warehousing for All.Business & High-Tech Editors LAS VEGAS--(BUSINESS WIRE)--Sept. 30, 2002 With some 150 technical enhancements, Teradata delivers data warehousing benefits to every decision-maker throughout the enterprise Teradata, a division of NCR Corporation (company) NCR Corporation - Electronics company mainly active in the midrange server market. NCR was founded 1884 as National Cash Register Company. It joint the computer industry in th 1950s. (NYSE NYSE See: New York Stock Exchange :NCR (NCR Corporation, Dayton, OH, www.ncr.com) A technology company specializing in financial terminal transactions, retail systems and data warehousing. Until the late 1990s, NCR was heavily invested in the hardware side of the industry, known worldwide as a major manufacturer of computers ), today announced Teradata(R) Warehouse 7.0, a suite of software with close to 150 technical enhancements that puts active data warehousing See data warehouse. data warehousing - data warehouse in the hands of all decision-makers, whether they be chief executives or call-center representatives. It marks the first time in the history of data warehousing that any company can extend decision-making beyond corporate management to all functions across the organization, optimizing operational and strategic decisions. "Teradata Warehouse 7.0 is the most aggressive release of new performance and functionality features in the history of Teradata," said Stephen Brobst, Teradata chief technology officer. "Customers will benefit from enhanced performance and functionality for delivering data warehouse solutions that demand extreme service levels in the areas of performance, scalability, data freshness and availability." "The technical advancements took two years to develop in order to assure that we delivered ease-of-use to end-users and database administrators," said Alan Chow, senior vice president, Teradata research and development. "Teradata Warehouse 7.0 significantly extends active data warehousing capabilities and extends our lead over competitive products in the marketplace." Teradata Warehouse 7.0 is the first and only data warehouse solution to simplify complex data warehouse architectures by consolidating all decision-support databases into one central, enterprise data warehouse. The consolidation of data marts A subset of a data warehouse for a single department or function. A data mart may have tens of gigabytes of data rather than hundreds of gigabytes for the entire enterprise. See data warehouse. , operational data stores (ODS (Operational Data Store) A database designed for queries on transactional data. An ODS is often an interim or staging area for a data warehouse, but differs in that its contents are updated in the course of business, whereas a data warehouse contains static data. ), and analytic servers running applications like data mining makes it practical to integrate historical and current operational data within the same enterprise data warehouse. Front-line employees are able to make better decisions because this consolidation of data provides a holistic and insightful view of the customer from which to take action. In addition, cost-conscious corporations recognize that the consolidation of all the company's data (both current and historical) into one central enterprise data warehouse eliminates the expense and headache of administering redundant databases. "For nearly 20 years, Teradata has always advocated and implemented integrated, centralized cen·tral·ize v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es v.tr. 1. To draw into or toward a center; consolidate. 2. data warehouses, to the significant business benefit of our customers," said Vickie Farrell, vice president, Teradata warehouse marketing. "Organizations that instead took the federated Connected and treated as one. See federated database and federated directories. data-mart approach to data warehousing have ended up with a proliferation proliferation /pro·lif·er·a·tion/ (pro-lif?er-a´shun) the reproduction or multiplication of similar forms, especially of cells.prolif´erativeprolif´erous pro·lif·er·a·tion n. of data marts, an expensive problem they are now struggling to fix." According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Farrell, many companies are just now beginning to implement operational data stores. With Teradata Warehouse 7.0, they can avoid making the same costly mistake. As experience has proven with data marts, integrating the operational data store with the data warehouse is not only more cost-effective, but it enables a whole new set of tactical business-intelligence applications that have huge top- and bottom-line potential. The struggle for many companies has been to improve the productivity of operations people who every day make on-the-spot decisions that have an enormous cumulative impact on everything from customer recruitment and retention to fraud detection and inventory management. Even a marginal improvement in the quality of their decisions can mean millions of dollars in cost savings, not to mention gaining a competitive advantage. Teradata Warehouse 7.0 customer-driven enhancements focus on key areas that improve system availability, allow access by tens of thousands of concurrent users In computer science, the number of concurrent users for a resource in a location, with the location being a computing network or a single computer, refers to the total number of people using the resource at the same time. , keep data fresh, process mixed workloads using historical and current data and optimize the way the system handles queries. Without these capabilities, individuals who are charged with making minute-by-minute decisions can't do their jobs as effectively. They require fast, consistent and predictable response time to their queries. About Teradata Division Teradata, a division of NCR Corporation (NYSE:NCR), is the global leader in enterprise data warehousing and enterprise analytic technologies and services. For more information, visit www.teradata.com. About NCR Corporation NCR Corporation (NYSE:NCR) is a leading global technology company helping businesses build stronger relationships with their customers. NCR's ATMs, retail systems, Teradata data warehouses and IT services provide Relationship Technology(TM) solutions that maximize the value of customer interactions. Based in Dayton, Ohio Dayton is a city in southwestern Ohio, United States. It is the county seat and largest city of Montgomery County. As of the 2005 census estimate, the population of Dayton was 158,873. , NCR (www.ncr.com) employs approximately 30,400 people worldwide. NCR and Teradata are trademarks or registered trademarks of NCR Corporation in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and other countries. |
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