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TeraForce Technology Corporation Intensifies Sales Focus to Address Expansion of Market Opportunities.


RICHARDSON, Texas Richardson is a suburb in Dallas County and Collin County, Texas. As of the 2000 census, the city had a total population of 91,803, while according to a 2006 estimate, the population had grown to 99,200.  -- Strengthening of DNA Computing DNA computing

Form of computing in which DNA molecules are used instead of digital logic circuits. The biological cell is regarded as an entity that resembles a sophisticated computer.
 Solutions Sales Force Marks Transition to Direct Marketing in Preparation for Launch of New Products

TeraForce Technology Corporation (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:TERA Trillion (10 to the 12th power). Abbreviated "T." It often refers to the precise value 1,099,511,627,776 since computer specifications are usually binary numbers. See TB, binary values and space/time. ) today announced that its wholly-owned subsidiary, DNA Computing Solutions, Inc., has expanded its sales organization with the recent addition of two new sales managers. The organizational expansion comes as the company positions itself to take maximum advantage of significant additional market opportunities presented with the availability of two new products scheduled for launch in the third quarter. This move is part of the company's strategy to migrate to a direct sales approach as its product line expands and business grows.

Jere Hofstetter joins DNA Computing Solutions as senior sales manager responsible for sales growth in the northeastern region of the country. Most recently a regional sales manager with Vista Controls, he brings more than twenty years TWENTY YEARS. The lapse of twenty years raises a presumption of certain facts, and after such a time, the party against whom the presumption has been raised, will be required to prove a negative to establish his rights.
     2.
 experience to the company. Dee Campobasso joins the company as regional sales manager for the southeastern region. She has over fifteen years experience in sales management Sales Management Role and Goal
Importance of sales management is critical for any commercial organization. Expanding business in not possible without increasing sales volumes, and effective sales management goal is to organize sales team work in such a manner that ensures a
 involving sophisticated electronic products. These new sales managers join James Falasco, who became regional sales manager for the central region at the beginning of the year. Along with Joe Dean, western regional sales manager, and Ted Van Allen Noun 1. Van Allen - United States physicist who discovered two belts of charged particles from the solar wind trapped by the Earth's magnetic field (born in 1914)
James Alfred Van Allen
, eastern regional sales manager, these new staff members report to Harold Messias, vice president of sales and marketing.

"These staff additions are a deliberate and integral step in executing our game plan to systematically expand our market reach," stated Dr. R. Eugene Helms, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of DNA Computing Solutions. "We have long planned to adopt a direct sales approach as we rounded out our portfolio of products to position ourselves to capture key accounts. With the new ruggedized products we are developing with Vista Controls and our new Nexus product line, we will have a much more potent product array with which to engage the market. Our new sales managers, along with our existing sales staff, will strengthen our ability to cover the ever-growing spectrum of opportunities in the defense electronics and homeland security Noun 1. Homeland Security - the federal department that administers all matters relating to homeland security
Department of Homeland Security

executive department - a federal department in the executive branch of the government of the United States
 markets."

Harold Messias, vice president of sales and marketing for DNA Computing Solutions commented, "I am very pleased to have Dee and Jere on the sales team. Their breadth of experience and industry contacts add significant resources to our sales effort. Armed with a rich product mix, we now are positioned to mount a formidable market thrust that I expect will yield greater market coverage and capture a growing share of our target market segments."

About TeraForce Technology Corporation

Based in Richardson, Texas, TeraForce Technology Corporation (OTCBB:TERA) designs, develops, produces and sells high-density embedded computing platforms and digital signal processing See DSP.

Digital Signal Processing - (DSP) Computer manipulation of analog signals (commonly sound or image) which have been converted to digital form (sampled).
 products, primarily for applications in the defense electronics industry. TeraForce's primary operating unit operating unit

A type of operating company that engages in transactions with outsiders and that is owned by another business. For example, in 1995 the stockholders of Capital Cities/ABC approved a $19 billion merger with the Walt Disney Company, whereupon
 is DNA Computing Solutions, Inc.

Except for the historical information contained herein, the statements in this announcement are forward-looking statements which involve risks and uncertainties that could cause actual results to differ materially from those expressed in, or implied by, the forward looking statements. Factors that might cause such a difference include, but are not limited to, those relating to: general economic conditions in the markets in which the Company operates; success in the development and market acceptance of new and existing products; dependence on suppliers, third party manufacturers and channels of distribution; contingent liabilities; customer and product concentration; fluctuations in customer demand; maintaining access to external sources of capital; ability to attract and retain key management and technical personnel; issues regarding intellectual property rights; overall management of the Company's expansion; and other risk factors detailed from time to time in the Company's filings with the Securities and Exchange Commission.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 7, 2004
Words:605
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