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Tensilica Launches Campaign to Raise $20,000 for Ballet San Jose at Design Automation Conference (DAC), July 24-27; Attendees Help Create Huge Paintings to Support Ballet.


SANTA CLARA, Calif. -- Tensilica(R), Inc., a developer of configurable and standard microprocessor cores, is launching a campaign to raise $20,000 for Ballet San Jose Ballet San Jose in San Jose, California, USA, was originally founded in 1986 as the "San Jose Cleveland Ballet," a co-venture with the ten-year old Cleveland Ballet which offered to the dancers added performing exposure, and each city a ballet company for a moderate, shared  (California) at this year's Design Automation Conference (DAC See D/A converter and discretionary access control.

DAC - Digital to Analog Converter
), July 24-27 at the Moscone Convention Center in San Francisco. DAC is a conference attended by over 10,000 engineers who design integrated circuits, or chips. By painting 10"x10" canvases, conference attendees will artistically contribute to giant murals, designed by German artist Lothar Krebs that will be given to leading Silicon Valley companies that make substantial donations to Ballet San Jose. Ballerinas from Ballet San Jose will be assisting the artists in the Tensilica booth, number 3548, at the front of the North Hall.

"Every chip designer is, in many ways, an artist. So at DAC, we're celebrating the artist within each of us by letting attendees paint parts of giant pictures that tell the story of chip design," stated Chris Rowen, Tensilica's president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "We'll use this artwork to support another art -- ballet. Ballet San Jose is an integral part of our Silicon Valley culture and deserves widespread support."

During the 4-day DAC exhibition, attendees will be able to paint part of a different picture each day. The first montage will showcase state-of-the-art system-on-chip (SOC) design, which allows engineers to put complex multi-faceted electronics onto a single chip. The second painting will reflect how these complex SOCs are used in telecommunications applications ranging from cellular phones and telephone switches to Internet routers and global positioning satellite (GPS) devices. The third painting will highlight SOC design for entertainment and feature applications such as high-definition TV, television on cell phones, games, digital cameras and camcorders, and MP3 audio players. The fourth painting will show how electronic design has evolved over the past, from simple, single-transistor designs in the 1950s to today's chips that contain a hundred million transistors or more. Tensilica has been a major innovator in the way chips are designed, with an automated approach that can slice months from the design and verification effort of chips used in a wide variety of applications.

Several Silicon Valley companies are considering making a $5,000 donation to Ballet San Jose to acquire one of these large (80" x 140") paintings. They plan to display these paintings in their lobbies or other gallery areas.

The Artist -- Lothar Krebs

Lothar Krebs, born in Hanau, Germany in 1961, is a painter and illustrator who has become famous for his Puzzle Picture Paintings, which allow a large number of people to participate in creating a unique montage. Krebs creates the master plan for the art piece, then distributes portions of that plan onto smaller canvasses in outline form so large groups can participate. Together with concept artist GAX GAX Gamingaddix (website)
GAX Graphic Arts Exchange
 Axel Gundlach, he has created Puzzle Picture Paintings for company events and trade shows for companies such as Deutsche Bank, Paulaner, Pfizer and Siemens. More information is available at www.krebsillustration.de.

Ballet San Jose

Ballet San Jose has become known as one of the most innovative, "classically-based" ballet companies in the country, with a resident company of 33 dancers from 12 countries around the world. Ballet San Jose performs to over 60,000 theater attendees annually. In addition to a four-program season, and their annual production of "The Nutcracker," Ballet San Jose also produces a series of ballets for young audiences. This season includes the American Premiere of "The Tinderbox tin·der·box  
n.
1. A metal box for holding tinder.

2. A potentially explosive place or situation: referred to the crowded prison as a tinderbox of suppressed violence.
," a ballet based on a Hans Christian Andersen fairy tale. The company also runs a non-profit, year-round ballet school and donates thousands of tickets each year to Bay Area social and service organizations through their extensive outreach program. More information is available at www.balletsanjose.org.

About Tensilica

Tensilica offers the broadest line of controller, CPU CPU
 in full central processing unit

Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit.
 and specialty DSP (1) (Digital Signal Processor) A special-purpose CPU used for digital signal processing applications (see definition #2 below). It provides ultra-fast instruction sequences, such as shift and add, and multiply and add, which are commonly used in math-intensive  processors on the market today, in both an off-the-shelf format via the Diamond Standard Series cores and with full designer configurability with the Xtensa processor family. Tensilica's low-power, benchmark-proven processors have been designed into high-volume products at industry leading companies in the digital consumer, networking and telecommunications markets. All Tensilica processor cores are complete with a matching software development tool environment, portfolio of system simulation models, and hardware implementation tool support. For more information on Tensilica's patented approach to the creation of application-specific building blocks for SOC design, visit www.tensilica.com.

Editors' Notes:

--Tensilica and Xtensa are registered trademarks belonging to Tensilica Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners.

--Tensilica's announced licensees include ALPS, AMCC AMCC Applied Micro Circuits Corporation
AMCC Air Mobility Control Center
AMCC Ashore Mobile Contingency Communications
AMCC Advanced Materials Commercialization Center
AMCC allied movement coordination center (US DoD) 
 (JNI (Java Native Interface) A programming interface (API) in Sun's Java Virtual Machine used for calling native platform elements such as GUI routines. RNI (Raw Native Interface) is the JNI counterpart in Microsoft's Java Virtual Machine.

JNI - Java Native Interface
 Corporation), Aquantia, Astute Networks, Atheros, ATI (ATI Technologies Inc., Markham Ontario, http://ati.amd.com) A leading manufacturer of graphics chips and display adapters. Founded in 1985 by K. Y. Ho, Benny Lau and Lee Lau, ATI chips and boards are widely used by OEMs. , Avago Technologies, Avision, Bay Microsystems, Berkeley Wireless Research Center, Broadcom, Cisco Systems, Conexant Systems, Cypress, Crimson Microsystems, ETRI ETRI Electronics & Telecommunications Research Institute (Korea)
ETRI Enhanced Threat Reduction Initiative
ETRI Electronics Telecommunication Research Inc.
, FUJIFILM Microdevices, Fujitsu Ltd., Hudson Soft, Hughes Network Systems Hughes Network Systems, LLC (HNS), is a provider of broadband satellite network products for businesses and consumers. HNS pioneered the development of high-speed satellite Internet access services and IP-based networks with its original DirecPC service but which it now markets , Ikanos Communications, LG Electronics, Lucid Information Technology, Marvell, MediaWorks, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98).

NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd.
 Laboratories America, NEC Corporation, NetEffect, Neterion, Nippon Telephone and Telegraph (NTT NTT Nippon Telegraph and Telephone Corporation
NTT New Technology Telescope
NTT National Technology Transfer, Inc
NTT Name That Tune (TV game show)
NTT National Tree Trust
NTT Number Theoretic Transform
), NVIDIA, Olympus Optical Co. Ltd., PnpNetwork Technologies, sci-worx, Seiko Epson, Solid State Systems, Sony, STMicroelectronics, Stretch, TranSwitch Corporation, u-Nav Microelectronics,Victor Company of Japan (JVC) and WiQuest Communications.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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