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Technomic and Global Market Insite to Provide Enhanced Syndicated Consumer Research on Restaurants.


CHICAGO Chicago, city, United States
Chicago (shĭkä`gō, shĭkô`gō), city (1990 pop. 2,783,726), seat of Cook co., NE Ill., on Lake Michigan; inc. 1837.
 -- Technomic has entered into a strategic partnership with global market intelligence leader GMI GMI Governance Metrics International (New York, New York)
GMI Giant Magneto-Impedance
GMI Global MSF Interoperability
GMI General Motors Institute
GMI General Mills, Inc.
 (Global Market Insite, Inc.). The move supports Technomic's ongoing development of its syndicated consumer research program ROOT (Restaurant Occasions Ongoing Tracking). The ROOT program is unique in the food industry in that it provides in-depth in-depth
adj.
Detailed; thorough: an in-depth study.


in-depth
Adjective

detailed or thorough: an in-depth analysis

 insights and analysis on how consumers choose the restaurants they visit.

In conjunction with the agreement, Technomic's Director of Consumer Research, Michael Allenson, will join GMI as Vice President, Syndicated Research. "While Michael will be leaving the Technomic team, we look forward to continuing our partnership with him as we grow and enhance the ROOT program," said Ron Paul, Technomic president.

"We're extremely pleased to have Michael on board," commented founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Rob Monster, "and we are excited to have Technomic as a launch partner in our syndicated research offering. Technomic's content will provide an excellent resource for anyone looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 syndicated foodservice research, not just in the U.S., but throughout the world."

The ROOT syndicated research program provides consumer insights for chain restaurants and various suppliers to the foodservice industry. For more information, please contact Elizabeth Journell, senior business development manager, at 312-506-3709 or ejournell@technomic.com.

About Technomic Inc.

Technomic Inc. provides chain restaurants and food supplier clients with the research, insights and strategic consulting support they need to enhance their business strategies, decisions and results. Technomic offers proprietary management consulting Noun 1. management consulting - a service industry that provides advice to those in charge of running a business
service industry - an industry that provides services rather than tangible objects
 solutions and shared-cost, common-interest research.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 16, 2006
Words:239
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