TechTarget Named `Up & Comer' in BtoB Magazine List of `Top Business Media Powerhouses'.Business/Technology/Advertising Editors & Publishing/Media Writers NEEDHAM, Mass.--(BUSINESS WIRE)--Nov. 19, 2002 TechTarget Singled Out as Sole Bright Spot in Media Landscape Citing TechTarget's recent profitability and consistent growth over the past twelve quarters, BtoB magazine has named TechTarget as the sole "Up & Comer" in its list of "Top Business Media Powerhouses," released in the November issue of the magazine. The ten powerhouses and one "Up & Comer" on the list represent companies which derive at least half their revenue from the sale of business information, ranked by size, growth, and industry influence. Along with "Up & Comer" TechTarget, the list includes companies that have dominated business-to-business media for decades, including The McGraw-Hill Cos., Dow Jones Dow Jones the best known of several U.S. indexes of movements in price on Wall Street. [Am. Hist.: Payton, 202] See : Finance & Co., and Reuters. Calling TechTarget a "lonely exception" in a climate in which business media companies are "just trying to figure out how to hang on to what they've got," BtoB's Sean Callahan cites TechTarget's ability to expand its business to conferences and print while maintaining its focus on delivering information for niche IT markets. "It is an honor As a verb, to accept a bill of exchange, or to pay a note, check, or accepted bill, at maturity. To pay or to accept and pay, or, where a credit so engages, to purchase or discount a draft complying with the terms of the draft. to be named an `Up & Comer' in BtoB's prestigious list of Top Business Media Powerhouses," said TechTarget CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. Greg Strakosch. "We have grown our business while other media companies have retrenched because our programs provide IT advertisers with the ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). justification they demand. This recognition from BtoB further validates our founding vision: to be the most targeted IT media company." About TechTarget IT media company TechTarget offers the most targeted media for enterprise IT professionals, including invitation-only conferences, e-mail newsletters, Webcasts, Storage magazine, and the only network of industry-specific IT Web sites. TechTarget's more than 1000 advertisers include IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Microsoft, Oracle, Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Intel Corp., EMC (1) (EMC Corporation, Hopkinton, MA, www.emc.com) The leading supplier of storage products for midrange computers and mainframes. Founded in 1979 by Richard J. Egan and Roger Marino, EMC has developed advanced storage and retrieval technologies for the world's largest companies. Corp., and HP. More information about TechTarget is available at www.techtarget.com. |
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