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Tata Consultancy Services and Orca Interactive Partner to Provide IPTV System Integration and Service Development; TCS Will Implement Projects Worldwide Leveraging Orca's RiGHTv IPTV Middleware.


SINGAPORE -- Tata Consultancy Services Tata Consultancy Services Limited (TCS Limited company) is one of the world’s largest providers of information technology, consulting, services and business-process outsourcing which commenced operations in 1968. As of 2007, it is Asia's largest And India's No. , Ltd. (TCS (Transportation Control System) A widely used integrated information system for railroad transportation developed by the Missouri Pacific Railroad Company in the late 1960s and early 1970s. It was later implemented by Union Pacific when the companies merged. ) (MUMBAI: TCS); (NSI See Network Solutions.

NSI - Network Solutions, Inc.
: TCS), a global IT services provider, and Orca Interactive (LSE LSE - Language Sensitive Editor : ORCA), a global leader in the IPTV (Internet Protocol TV) Also called "TV over IP," IPTV delivers scheduled TV programs and video-on-demand (VOD) via the IP protocol and digital streaming techniques used to watch video on the Internet.  market, today announced a partnership to offer worldwide IPTV system integration and service development over RiGHTv, Orca's IPTV middleware.

As part of the partnership, the Broadband and Broadcasting Group in TCS will introduce Orca's technology to potential customers around the world and will implement projects incorporating Orca's RiGHTv Telco-grade middleware applications. RiGHTv enables the delivery of a wide range of IPTV services such as broadcast TV over IP, VOD See video-on-demand.

VoD - video on demand
 (video-on-demand), NVOD NVOD Near Video On Demand  (near VOD), PVR See DVR.  (personal video recording), pay-per-view, games, T-commerce and other interactive services. RiGHTv is in use at Atlas Communications in India For the past decade or so, telecommunication activities have gained momentum in India. Efforts have been made from both governmental and non-governmental platforms to enhance the infrastructure. , as well as with a worldwide base of operators including Chunghwa Telecom (Taiwan), Bezeq (Israel), iVISJON (Norway), FiberCity (Philippines) and Magnet Networks (Ireland).

TCS will work with Orca's customers to execute the development and customization of advanced interactive TV services using Orca's SUI SDK (subscriber user interface software development kit). Orca's SUI SDK enables system integrators, operators and third-party vendors to differentiate their IPTV offerings by adding applications, modifying the solution's look and feel, and porting the SUI to additional set-top-boxes.

"We foresee a huge demand worldwide for personalized TV and interactive services through the TV - such as video on demand, home monitoring, shopping, gaming, etc. By working with Orca, we are confident that we will continue to lead the market with cutting-edge technologies," said Behram Sethna, vice president of Broadband and Broadcasting Group, TCS. "We provide operators with a customized solution in a timely manner, empowered by Orca's highly productive SI-enabled products."

"We are proud to work with TCS, one of the world's largest IT service providers," said Alon Laor, vice president of worldwide sales and professional services, Orca Interactive. "TCS's network integration expertise, combined with Orca's flexible and scalable solutions, will enable operators to realize the full revenue-generating potential of IPTV."

The Broadband and Broadcasting Group in TCS addresses the nascent IPTV and Triple-play interactive services market that is emerging as a result of the convergence of the telecom and entertainment industries. The group formalizes and capitalizes on the vast experience of TCS in the multimedia, telecom and media industries over decades to provide best-of-breed consulting and software development services to all stakeholders in the rich media content value chain: content owners (creators and aggregators), content service providers (Telcos and cable operators, and content packagers), technology providers (set-top-box, home networks, middleware, VOD, DRM vendors) and consumers.

According to Multimedia Research Group's IPTV Global Forecast (March 2005), the IPTV market will reach 25.3 million subscribers and $7.2 billion in revenue in 2008, up from 1.9 million subscribers and $635 million in revenue in 2004. Adding to that growth is the forecasted number of DSL subscribers expected to increase from 109 million in 2004 to 204 million in 2008, a compound annual growth rate of 17 percent.

About TCS

Tata Consultancy Services Limited is a leading global information technology company, engaged in consulting, services and business process outsourcing Business process outsourcing (BPO) is the contracting of a specific business task, such as payroll, to a third-party service provider. Usually, BPO is implemented as a cost-saving measure for tasks that a company requires but does not depend upon to maintain its position in . Established in 1968 as a division of Tata Sons, it went public in year 2004. It envisioned and pioneered the adoption of flexible global business practices that today enable companies to operate more efficiently and produce more value. TCS was recognized as the Best Employer both in the IT Industry (Data Quest) and across Industries (Hewitt CNBC CNBC Center for the Neural Basis of Cognition (artificial intelligence)
CNBC Consumer News and Business Channel
CNBC Congress of National Black Churches, Inc.
 TV18). TCS IPO (Initial Public Offering) The first time a company offers shares of stock to the public. While not a computer term per se, many founders, employees and insiders of computer companies have found this acronym more exciting than any tech term they ever heard.  was rated as the Best IPO of the year 2004 by FinanceAsia and AsiaMoney.

About Orca Interactive

Orca Interactive (LSE:ORCA) is a leading provider of IPTV middleware and applications for broadband network operators and service providers. Orca enables triple-play providers to deliver a full array of attractive video-over-IP services that generate new revenue streams and strengthen customer loyalty. Leveraging a flexible Telco-grade middleware platform, Orca empowers operators to deliver broadcast TV, video on demand (VOD), personal video recording (PVR), home media and other compelling interactive services. Orca's SI-enabled solutions are designed for easy outsourcing of integration services by an operator's preferred systems integrator. Orca has formed strategic partnerships with leading players across the IPTV value chain to ensure best-of-breed solutions with low total cost of ownership. For more information, please visit http://www.orcainteractive.com/
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 14, 2005
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