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Tarari Previews Hardware Acceleration to Enable Real-Time Encoding of Windows Media High-Definition Video.


Business Editors/High-Tech Writers

NAB2004

LAS VEGAS--(BUSINESS WIRE)--April 19, 2004

Tarari and Microsoft Are Working Together to Rapidly Advance

Availability of WMV HD (Windows Media Video High Definition) The high-definition option in the VC-1 codec, which was originally Microsoft's Windows Media Video (WMV) Version 9 specification.  Content

Tarari Inc., the award-winning acceleration company, announced today at the National Association of Broadcasters Show (NAB2004) that it is developing its content processing technology to enable hardware acceleration In computing, hardware acceleration is the use of hardware to perform some function faster than is possible in software running on the normal (general purpose) CPU. Examples of hardware acceleration include blitting acceleration functionality in graphics processing units (GPUs) and  for the encoding of Windows Media Microsoft's audio and video framework for Windows, which embraces playback, encoding and streaming. Windows Media Player is the digital jukebox and media player that comes with every version of Windows.  High-Definition Video This article is about high-definition video technology. For television systems, see High-definition television. For the tape format, see HDV. For compression and prerecorded media, see High-definition pre-recorded media and compression.  (WMV HD). Tarari will be demonstrating a technology preview of its new hardware-accelerated technology at the Microsoft booth (#5445).

Tarari and Microsoft are working together to enable professional film, video and broadcast production companies to deliver video resolutions that provide exceptional, true-to-life quality direct to the desktop.

"The Tarari Content Processor will enable exciting new content to be delivered in WMV HD," said Jim Wilson There are a number of notable people named Jim Wilson. These include:
  • Jim Wilson (artist), a wildlife artist and illustrator
  • Jim Wilson (baseball), a baseball player
  • Jim Wilson (Canadian politician), a Canadian politician
, vice president of Technology Directions at Tarari, Inc. "We will enable content providers to create high-definition, personalized content for special market segments and even per-person, pay-per-view videos. Our joint effort will liberate content producers and broadcasters from the costly and time-consuming encoding process and help quicken the adoption rate of WMV HD."

"Tarari's strides in hardware acceleration technology will enable content producers and broadcasters to create and deliver high-quality WMV HD video in a more efficient manner to Microsoft Windows See Windows.

(operating system) Microsoft Windows - Microsoft's proprietary window system and user interface software released in 1985 to run on top of MS-DOS. Widely criticised for being too slow (hence "Windoze", "Microsloth Windows") on the machines available then.
 desktops and beyond," said Jonathan Usher, director of the Windows Digital Media Division at Microsoft Corp.

About Content Processors

Improving performance using specialized co-processors has evolved from simple mathematics co-processors to sophisticated boards that augment today's high-performance super clusters. Tarari Processors snap into application servers, networking devices, cluster nodes and embedded processors servers to allow reconfigurable computation acceleration at much greater computation speeds than previously possible. The introduction of Tarari Processors, configured to perform the toughest portions of compute-intensive algorithms, extends the power of today's applications.

About Tarari, Inc.

Tarari, Inc., the award-winning acceleration company headquartered in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , CA, USA, designs and produces Tarari Content Processors that accelerate and off-load compute-intensive complex algorithms used in Network Security, XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
, Web Services and High Performance Computing environments. Tarari's customers include independent software vendors, computer manufacturers and networking manufacturers. Tarari is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 with venture backing from Crosspoint Venture Partners, XMLFund, Miramar Venture Partners and Intel Capital. For more information, visit: www.tarari.com, e-mail: info@tarari.com, or call 858-385-5131.

All product and company names herein may be trademarks of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 19, 2004
Words:391
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