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Taishin International Bank to Launch JCB Brand Card in Taiwan.


Tokyo, Japan, Aug 4, 2005 - (JCN JCN Japan Corporate News
JCN Journal of Cognitive Neuroscience
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JCN joint communications network (US DoD) 
 Newswire) - JCB JCB
Noun

trademark, Brit a large machine used in building, that has a shovel on the front and a digger arm on the back [initials of Joseph Cyril Bamford, its manufacturer]

JCB® n abbr
, a leading international payment brand, is happy to announce the launch of a new JCB brand card by Taishin International Bank Established in 1992 Taishin International Bank (or just Taishin Bank) is headquartered in Taipei, Taiwan.

[1]
, a leading credit card issuer in Taiwan. This brings the number of JCB issuing banks Issuing bank

Bank that issues a letter of credit.
 to 31 out of about 50 banks operating in Taiwan. Taishin International, a major card issuer with 4 million cardmembers, has been in partnership with JCB in merchant acquiring operations since 2000.

"We are very pleased to partner with Taishin International, one of the most prestigious banks in Taiwan", said Mr. Osamu Hino, General Manager of JCB International (Taiwan) Co., Ltd. based in Taipei. "This will put JCB in a strong position to provide a far greater group of customers in Taiwan with the opportunity to experience and benefit from JCB's high quality service", he added.

The new Taishin International Bank JCB Standard and Platinum Cards are accepted at JCB's 12.4 million merchant network covering 190 countries and territories, and offer access to JCB Plazas in 31 major cities worldwide.

The card appeals to discerning dis·cern·ing  
adj.
Exhibiting keen insight and good judgment; perceptive.



dis·cerning·ly adv.
 Taiwan consumers with a full range of benefits including emergency 24-hour road service, purchase insurance and travel insurance. Those who travel to Japan frequently will find it even more attractive, because of exclusive JCB offerings such as double loyalty points for card use in Japan, discounts on tours in Japan, and promotional campaigns featuring a chance to win a free trip to Japan.

Taishin International Bank JCB Platinum Cardmembers will enjoy additional benefits including free airport parking, free golf course reservation service, free entry to the airport lounges An airport lounge is a lounge owned by a particular airline (or jointly operated by several carriers). Many offer private meeting rooms, phone, fax, wireless and internet access and other business services, along with provisions to enhance comfort such as free drinks and snacks.  in Taiwan and Japan, as well as free upgrade to business class on domestic flights within Taiwan.

JCB and Taishin International Bank will be aggressively promoting the new card through newspaper, magazine and television advertising for an even stronger brand image.

JCB started merchant acquiring operations in Taiwan in 1993, and began issuing JCB cards for Taiwan residents the following year. The number of JCB cardmembers has been growing steadily since, and this new partnership is an important step in JCB's continuing effort to strengthen its commitment to Taiwan, one of JCB's major cardmember bases in Asia.

About Taishin International Bank

Taishin International bank, which has 80 branches in the country, is active in major contactless smart card A smart card that uses radio frequencies to provide a wireless connection to the reader. The transmission range is only a couple of inches, but allows the card to be quickly passed by a reader in applications such as secured entrances. See smart card and UltraCard.  projects in the public sector, including Taipei's subway system, the MRT MRT,
n manual resistance technique, a treatment method used during the acute and recovery phases to relieve pain and rehabilitate the body's tissues and muscles.
, and an electronic toll payment system on highways. For more information, please visit us at: www.taishinbank.com.tw. (Mandarin Chinese only)

Copyright [c] 2005 JCN Newswire. All rights reserved. A division of Japan Corporate News Network K.K.
COPYRIGHT 2005 Japan Corporate News Network K.K.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:JCN Newswires
Geographic Code:9TAIW
Date:Aug 4, 2005
Words:436
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