TVHead Announces Games-On-Demand TV Network; Nation's First Massively Deployable Games-on-Demand TV Network to Feature Blockbuster Brands, Community and Targeted Advertising.MOUNTAIN VIEW, Calif. -- Bringing high-quality casual games to broad television audiences, TVHead today announced the details of its premier games-on-demand TV network. TVHead opens up new revenue streams for cable and IPTV (Internet Protocol TV) Also called "TV over IP," IPTV delivers scheduled TV programs and video-on-demand (VOD) via the IP protocol and digital streaming techniques used to watch video on the Internet. operators by offering the nation's first massively deployable games-on-demand network for cable and IPTV. Today's news is the culmination of 18 months of stealth development. The TVHead Games-On-Demand Network (TVHead) seamlessly integrates into existing VOD See video-on-demand. VoD - video on demand infrastructure providing a uniform high-quality game experience to 100% of VOD-enabled households. Targeting nearly 60 million North American North American named after North America. North American blastomycosis see North American blastomycosis. North American cattle tick see boophilusannulatus. households that spent $11 billion last year to play games on consoles, PCs, the internet and wireless handsets,(1) TVHead's high-quality casual game network provides a compelling experience attractive to core television audiences at home. "Casual gaming is a high-growth market that cable and IPTV operators do not adequately address today," said Sangita Verma, the company's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and Founder. "TVHead was created to enable cable and IPTV operators to become a major force in the games industry. By offering a rich gaming experience to all of their subscribers today -- not just the small percentage with high-end set-top boxes -- TVHead allows operators to monetize gamers directly, and keep them in front of their televisions." "TVHead is a total 'game-changer' for cable and IPTV, changing the landscape of the games industry," said Cathy Rasenberger, President of Rasenberger Media. "Operators that affiliate with TVHead provide compelling on-demand interactive casual games to their entire subscriber base, leveraging their unrivalled distribution reach to become major participants in the gaming economy." With new and updated games added daily, TVHead showcases a multitude of genres, including puzzle, arcade, card games, word, trivia, sports, and kids games that appeal to everyone in the family. The unrivalled programming lineup features blockbuster brands and classic favorites, including Space Invaders Space Invaders Noun Trademark a video game in which players try to defend themselves against attacking enemy spacecraft (R), Bejeweled be·jew·eled or be·jew·elled adj. Decorated with or as if with jewels. (R), Diner Dash Diner Dash is a casual video game developed by New York game development studio GameLab and published by PlayFirst. One of the top-selling downloadable games of 2004, Diner Dash was later ported to mobile phone, given a retail release and made available via 100% (TM), Zuma(R), Texas Hold'Em, Solitaire solitaire or patience, any card game that can be played by one person. Solitaire is the American name; in England it is known as patience. There are probably more kinds of solitaire than all other card games together. , Backgammon backgammon (băk`găm'ən, băk'găm`ən), game of chance and skill played by two persons upon a specially marked board divided by a space, called the bar, into two tables (inner table and outer table), each of which has 12 , and many more. TVHead creates a rich casual gamer Casual gamer is a term used to describe a type of video game player whose time or interest in playing games is limited compared with a hardcore gamer. They can be found playing games across all genres and of varying levels of complexity and difficulty. community, including high-score leader boards and system-wide multiplayer that allows players to compete with others throughout the country from the comfort of their living rooms. In addition, players may use internet and wireless devices to check their stats, taunt their opponents and compete for high-score bragging rights. TVHead's two-tiered business model includes a free ad-supported offering that encourages subscriber loyalty while creating revenue streams from targeted advertising, and a premium games offering for subscribers who desire multiplayer options, advanced community features and special brand-name games. On-screen on·screen or on-screen adj. & adv. 1. As shown on a movie, television, or display screen. 2. Within public view; in public. impulse subscription allows customers to purchase and play the service using their remote controls. About TVHead Founded in May 2003, TVHead is a premier games-on-demand TV network that brings high-quality casual games to broad television audiences. The TVHead Games-On-Demand Network seamlessly integrates into existing VOD infrastructures, creating the nation's first massively deployable games channel for cable and IPTV. Its programming lineup features blockbuster brands and classic favorites in a multitude of genres -- puzzle, cards, word, trivia, action, sports, and kids games -- that appeal to everyone. The Network also supports rich community features and multi-device interaction. TVHead's revolutionary delivery model provides incredible scalability and ease of functionality. More importantly, with video game revenues far exceeding Hollywood's box office, TVHead enables cable and IPTV operators to capitalize on the revenue from America's 60 million gaming households. About Rasenberger Media About Rasenberger Media, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control : Rasenberger Media is a consulting and management services company providing strategic business development and outsourced distribution and marketing services to the cable industry. Since its inception in 1998, Rasenberger Media has specialized in helping independent cable networks launch in the U.S. Rasenberger Media's success ratio for new network launches has firmly established the company as the leading outsourcing firm in the field. Space Invaders (R) & (C) 2006 Taito Corp. Bejeweled and Zuma (R) & (C) 2006 Popcap Games, Inc. Diner Dash is a trademark of PlayFirst, Inc., (C) 2004-6 PlayFirst, Inc. Used with permission (1)Forrester Research and NPD Group |
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