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TV ads for Geico, American Express take the trophies: honors go to spots featuring film director and cavemen.


THE best TV commercials of the year will appear for a one-time screening in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  this week. Compiled by the Association of Independent Commercial Producers, the show will present a one-hour compendium of ads selected by more than 300 judges, all industry professionals.

The winner for best single commercial is American Express' "Wes Anderson," a two-minute ad that turns the film director into a star.

Top Campaign for the year went to Geico's "Cavemen" series. A new category, advertising excellence/next, was added this year to recognize campaigns with moving images across all media. The honorees are "Still Free" for the Ecko clothing brand, "Iconoclasts" for Grey Goose Entertainment and the Sundance Channel, and "Tea Partay" for Smirnoff.

The show debuted earlier this year at the Museum of Modern Art in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
. L.A. marks its second stop, but the show will continue touring to five other U.S. cities later this year.

To make great advertising available to a wider public, the AICP AICP American Institute of Certified Planners
AICP Association of Independent Commercial Producers
AICP Association of Islamic Charitable Projects (Philadelphia, PA)
AICP Association of Insurance Compliance Professionals
 has launched a Web site, www.aicpshow.com, which has the commercials and the credits for the last 16 years of the show's history. The archive contains more than 1,000 ads going back to 1992.

The L.A. screening of this year's show starts at 7 p.m. on July 25 at the Los Angeles County Museum of Art The Los Angeles County Museum of Art, also known as LACMA, is the official and world-renowned art museum of the County of Los Angeles, California, located on Wilshire Boulevard along Museum Row in the Miracle Mile vicinity of Los Angeles. . Sponsors include local powerhouses Panavision, NBC Universal NBC Universal is a media and entertainment company formed in May 2004 by the combination of General Electric's NBC with Vivendi Universal Entertainment (part of the French Media Group, Vivendi SA). GE owns 80% of NBC Universal with the remaining 20% owned by Vivendi SA. , Raleigh Studios, Technicolor, Sony Pictures Studios The Sony Pictures Studios are located on 10202 West Washington Boulevard in Culver City, California. They are bounded by Culver Boulevard (south), Washington Boulevard (north), Overland Avenue (West) and Madison (East) and is home to Sony Corporation’s Sony Pictures , SAG-AFTRA and the Director's Guild of America.
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Title Annotation:COMMERCIALS
Author:Russell, Joel
Publication:Los Angeles Business Journal
Date:Jul 23, 2007
Words:246
Previous Article:Mediawatch.(MEDIA & ENTERTAINMENT)
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