TV Guide Celebrates 50th Anniversary of Rock 'n' Roll with Four Commemorative Elvis Covers.

NEW YORK -- Covers Affixed with Mini-CD Featuring Never-Before Released Live Version of Elvis' First Single "That's All Right"; Special TV Guide Sweepstakes Makes One Lucky Winner "Elvis for a Day"

TV Guide magazine announced today that it will celebrate the 50th anniversary of Rock 'n' Roll with four separate commemorative Elvis covers for its July 4 issue (on newsstands July 1). Each of the four covers depicts Elvis during a different phase of his legendary career. Newsstand copies will be affixed with a specially produced miniature CD, featuring a never-before-released live version of Elvis' first single, "That's All Right." Elvis' original recording of "That's All Right" at Sun Studios in Memphis on July 5, 1954, has been designated the birthday of Rock 'n' Roll.

The mini-CD, produced in cooperation with BMG Strategic Marketing (Elvis' longtime musical home), is designed to look like a 45 RPM and is labeled with the original Sun Studios logo imprint. In addition to the audio track of "That's All Right," the mini-CD also contains enhanced CD-ROM content, including Elvis trivia, downloadable Elvis screensavers and actual audio recording of an interview TV Guide magazine conducted with Elvis in 1956. This marks the first time a consumer magazine has affixed a CD to its cover.

"Television played an integral role in Elvis' career, beginning with his memorable acoustic performance on the Ed Sullivan show. Consequently, Elvis has always been a part of TV Guide magazine's legacy," says John Loughlin, President, TV Guide magazine. "On July 5, 2004, it will be 50 years to the day that Elvis recorded his first single, 'That's All Right,' and we wanted to do something unprecedented and special to commemorate this remarkable milestone. We could think of no better way than to allow our readers the unique opportunity to hear, for the first time, an unreleased version of the song that forever changed the course of music and pop culture."

In addition, a special TV Guide online sweepstakes will make one lucky winner "Elvis for a Day." Entries are being accepted at http://www.tvguide.com/freestuff/elvisforaday/enter.asp from June 10 to 18. The winner will be selected on June 20 and will be flown with four friends to Memphis for three days. Other elements of the prize package, which is being arranged in cooperation with Elvis Presley Enterprises, include:

--Accommodation for three nights in a 1,1000-square foot Graceland Suite

--A trip to Sun Studios, where he/she can record their own Elvis song

--A trip to Lansky's boutique, where the winner will be fitted for a designer Elvis outfit by Mr. Lansky, the man who designed all of Elvis' clothing

--Dinner at Hard Rock

--Free passes to Graceland, STAX and Soul Museum

--A collection of Elvis memorabilia, including one of his guitar picks, an unused concert ticket from a June 1997 concert, a 1973 Elvis Summer Festival Tour poster and a swatch of Elvis' clothing.

Elvis has appeared on the cover of TV Guide more than 30 times over the course of the magazine's 50-year history.

About TV Guide Magazine

A division of Gemstar-TV Guide International, TV Guide(R) magazine is the largest-selling weekly publication in the country with a total circulation of 9 million and readership of 28 million. From standard programming and interactive developments in television, to the wildly-popular DVD market and fast-growing video game industry, TV Guide magazine has every corner of the television medium covered. The premiere source for entertainment news and information and TV listings since its debut on April 3, 1953, TV Guide magazine continues to enable readers to maximize their relationship with television and navigate their choices. With the recent explosion of programming options and new technology, TV Guide magazine is more relevant than ever. Additional information about the magazine can be found at www.gemstartvguide.com.

About Gemstar-TV Guide

Gemstar-TV Guide International, Inc., is a leading media and technology company that develops, licenses, markets and distributes technologies, products and services targeted at the television guidance and home entertainment needs of consumers worldwide. The Company's businesses include: television media and publishing properties; interactive program guide services and products; and technology and intellectual property licensing. Additional information about the Company can be found at www.gemstartvguide.com (http://www.gemstartvguide.com).

Note to Editors: Gemstar, TV Guide and TV Guide Channel are trademarks or registered trademarks of Gemstar-TV Guide International, Inc. and/or its subsidiaries. The names of other companies and products used herein are for identification purposes only and may be trademarks of their respective owners.