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TRW unit blows air-bag gadget into big business; sales balloon for Southland-based Technar division.


Many Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  government officials and business leaders have been talking about developing a transportation industry in the county.

But one Los Angeles County company expects in a few years annual sales in the $4 billion range of an automobile part that will soon be required on all passenger cars.

Technar, a division of TRW TRW The Real World (TV reality show)
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TRW The Retriever Weekly (University of Maryland, Baltimore, MD)
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 Inc., makes the devices that release air bags in automobiles. The devices are part of the entire air bag system that is put together and sold to car manufacturers by Cleveland Cleveland, former county, England
Cleveland, former county, NE England, created under the Local Government Act of 1972 (effective 1974). It was composed of the county boroughs of Hartlepool and Teeside and parts of the former counties of Durham and
, Ohio-based TRW.

The potential for future sales of the systems is impressive.

Last year, TRW sold 2.7 million air-bag systems to car manufacturers around the world. Next year the company projects sales of 8 million air-bag "modules" and in 1996, TRW expects to sell more than 16 million systems, said Adolf Adolf, or Adolph, was a popular given name, especially in the German-speaking countries, in Scandinavia and in the Netherlands - including among Jews living in these countries and sharing their languges and culture, and who previous to 1933 had no reason to avoid the name.  Mueller
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Mueller may refer to:

People
  • Bill Mueller (born 1971), U.S.
, general manager of TRW's occupant occupant n. 1) someone living in a residence or using premises, as a tenant or owner. 2) a person who takes possession of real property or a thing which has no known owner, intending to gain ownership. (See: occupancy)  restraints and controls group.

Currently, each system, or module as the company describes them, sells for between $100 and $200 for driver-side air bags, and as much as $600 for passenger-side systems. As the system is further developed and the worldwide market expands, the price of the units is expected to decline, said Mueller.

Mueller declined to reveal specific current or projected revenues from the air bag systems. But he noted that last year the entire automotive division of TRW produced $4.6 billion of the company's total 1992 revenues of $8.3 billion.

He said by 1996, TRW's air bag business may surpass revenues for the company's entire automotive division, which also includes steering-wheel mechanisms and engine valves.

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 obviously a growing market. The market is being driven by regulations in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  but more consumers overseas are now demanding air bags, as well," said Mueller.

The Technar unit was purchased by TRW in 1988 and has facilities in Irwindale, Arcadia, Azusa and San Dimas. Technar operates under TRW's occupant restraints and controls group and is separate from the corporation's space and defense division in Redondo Beach Redondo Beach (rĭdŏn`dō), city (1990 pop. 60,167), Los Angeles co., S Calif., on the Pacific Ocean; inc. 1892. Once a commercial port for Los Angeles, it is a residential and resort city with a protected harbor and an excellent marina. .

However, technology being developed in the aerospace division could be used by the TRW unit that makes the air bag systems, said a TRW spokesman.

Currently, about 1,500 people work at Technar. Mueller said employment projections at Technar show the number of workers will probably remain fairly stable over the next few years, despite the significant upturn in sales of air bag modules.

He said employment will probably not grow because air bag technology is expected to improve to such an extent that fewer, not more, employees will be needed to produce the devices.

The parts of the air bag system that are developed and made in Los Angeles County by Technar are the sensing devices that trigger deployment of the bag.

TRW has been named in a "small" number of lawsuits brought by consumers over failure to deploy, said a company spokesman in Ohio.

"Our own investigations of these cases show that in these cases the air bag was not supposed to deploy because, for instance, it was a side crash," said the spokesman.

Air bags now only deploy when there is a front-end collision but technology is being developed so they will deploy on impact from other angles, as well. Currently, the sensors
  • Thermocouple
  • RTD - Resistance Temperature Detector or Resistance thermometer or Pt100
  • Microphone
  • Hydrophones
  • Seismometers
  • Photoresistor
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  • Cationic Sensor
 built by Technar are only in the front end of automobiles.

The worldwide market for air bags is being driven by regulations in the U.S. By Sept. 1, 1997 all passenger cars in the United States must have both driver- and passenger-side air bags. As a result of those rules, consumers in other countries are also demanding air bags, said Mueller.

By 1997, TRW projects that 43 million air bag systems will be sold to automobile manufacturers worldwide.
COPYRIGHT 1993 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1993, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:TRW Inc.; Technar Inc.; Los Angeles County, California
Author:Deady, Tim
Publication:Los Angeles Business Journal
Date:Feb 22, 1993
Words:618
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