TINSELTOWN SPYWITNESS.

Byline: Elizabeth Snead and Joel Stratte-McClure

BEST SUPPORTING ROLE: Victoria's Secret model Gisele Bundchen, she of the long legs, impressive chest, wild mane and famous actor beau (Leonardo DiCaprio) is NOT an early riser.

``Oh, it's so early,'' Bundchen remarked as she breezed into the Victoria's Secret boutique at The Grove at 10:30 Monday morning, half an hour late for her in-store promotion of the new IPEX demi-bra. ``I'm not even awake yet!''

Proving she can literally do her job in her sleep, the lithe beauty hopped up next to a huge poster of herself wearing an IPEX, signed her name (yes, with a happy face) and struck a string of provocative poses for the press photogs.

``Do you IPEX?'' she asked the cameramen, repeating the ad's tag line. ``Sure!'' shouted one photog. ``You do? Then let me see it,'' she teased.

The hot Brazilian model has been involved with the years-long design of the IPEX, touted as ``the world's most advanced bra'' with three light foam layers molded in a natural shape. No stitching. No wires. No kidding.

``Women need bras! Can you imagine a world without bras? Oh no! We would all end up with these at our knees,'' said Gisele, cupping her perky attributes. She tried an IPEX prototype early on and loved it.

``I'm very athletic and I like a comfortable bra with no padding. So, for me, this is the perfect bra. I don't like people to know I'm wearing a bra and this is not obvious. Even under a T-shirt, you cannot see it.''

Just in case people do spot it, the IPEX ($45-$47) comes in lots of colors. Gisele says, ``I prefer the black.'' We bet Leo does, too.

Speaking of Leo (although reporters were not allowed to ask about him) we hear he was at her recent 25th birthday bash. ``I don't usually have big birthday parties,'' confessed the 5-foot-11 beauty. ``I had a small dinner with my friends and then we all went out dancing and I drank sake. But I also had three cakes! And they were all delicious!''

OK, somebody please kill her now.

MEALS FOR BIG DEALS: Guess who visits Ryan Seacrest, Rob Reiner and Charlie Sheen in the wee hours of the morning?

A deluxe catering company called Sunfare deposits insulated cooler totes filled with healthy gourmet meals on scads of stars' doorsteps - including Tiffani-Amber Thiessen, Anne Archer, Denise Richards, Kristin Davis and Lisa Rinna - every day before sunrise.

Some stars choose Sunfare personalized gourmet meals - low-cal, vegetarian, high-protein and family meals, packaged in microwaveable plastic containers - to simply save time.

Others do it for weight loss: The most popular Sunfare menu is the Zone meals. Reiner credits Sunfare for helping him lose more than 50 pounds. ``And in over 10 months I've never gotten a bad piece of fruit.''

But it's way more than fruit. A typical Sunfare (www.sunfare.com) cooler contains dishes like hazelnut cherry oatmeal, Cajun fish tacos, herb grilled salmon and spicy herb turkey. Prices range from $25.95 a day to $1,025 a month depending on the plan and how many snacks you want.

CAPTION(S):

3 photos

Photo:

(1) BUNDCHEN: Rise and shine, lift and separate.

(2) SEACREST: High ratings for catering.

(3) REINER: A meathead trims the fat.

Steve Granitz/WireImage.com