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TIFFANY & CO. ANNOUNCES PLANS FOR STORE IN GREATER MIAMI

 TIFFANY & CO. ANNOUNCES PLANS FOR STORE IN GREATER MIAMI
 NEW YORK, Oct. 29 /PRNewswire/ -- Tiffany & Co. (NYSE: TIF), the 155-year old jeweler of international renown, will establish a store in Greater Miami, it was announced today by Tiffany Chairman William R. Chaney. Tiffany plans to open a retail location in the Bal Harbour Shops, one of South Florida's most prestigious shopping environments at 9700 Collins Avenue.
 Tiffany's new store in the open-air complex will occupy approximately 8,000 square feet of retail space and is scheduled to open in fall 1993. This prime location includes an exterior facade and interior entrance. The store will embody elements that are reminiscent of the Fifth Avenue flagship and will present a range of the firm's traditional products. Tiffany merchandise offerings include an extensive selection of fine jewelry, sterling silverware, china, crystal, timepieces, writing instruments and engraved stationery.
 As part of the jeweler's ongoing expansion program which has been in progress in the United States for the past five years, Tiffany first entered the South Florida market less than a year ago. The firm opened a store on Worth Avenue in Palm Beach last December.
 According to Mr. Chaney, Tiffany has conducted research for a number of years in the South Florida market, and we are pleased to be progressing forward with our commitment to this area. Our considerable base of clients, coupled with the region's long-term potential, has prompted us to develop a retail presence in Greater Miami. We look forward to sharing in the future of one of America's most important metropolitan markets, as it continues in its role as an international crossroads."
 Tiffany & Co. is the internationally renowned jeweler. The company operates three channels of distribution: U.S. retail sales include sales in Tiffany & Co. stores and sales to a select group of jewelers and specialty retailers; Direct marketing includes business-to-business sales and sales through the Selections catalog; international retail sales are through the company's stores and boutiques, as well as sales to retailers and distributors, in the Far East, Europe, Canada and the Middle East.
 -0- 10/29/92
 /CONTACT: Barbara Corvino of Tiffany & Co., 212-605-4696/
 (TIF) CO: Tiffany & Co. ST: New York, Florida IN: REA SU:


TS-AH -- NY044 -- 6568 10/29/92 12:12 EST
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Publication:PR Newswire
Date:Oct 29, 1992
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