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THE ROVING EYE.


BOWLING shoes are leaving alleys and taking to the streets of Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. .

Cast your eyes downward and you are bound to see someone wearing leather, bowling-shoe inspired footwear. The lace-ups come in solid colors or two-tones and sometimes feature contrasting stitching.

"The calls have not stopped coming about these shoes," said Meredith Wollins, a spokeswoman for Kenneth Cole Productions Kenneth Cole Productions, Inc. is an American fashion house founded in 1982 by Kenneth Cole. Born in Brooklyn, Cole is a graduate of Emory University. He originally named the company Kenneth Cole Incorporated in September 1982 and planned to showcase his new line of shoes during  Inc., which has been carrying the footwear for months.

Wollins describes them as a "sort of hip version of those goofy bowling shoes."

They first appeared among high-fashion circles in Europe about two years ago and have made their way down to the masses, said Ricci DeMartino, a local celebrity wardrobe stylist A wardrobe stylist is the job title of someone who picks out the clothing worn by people in photo shoots, for commercial print catalogue, television appearances, music videos, concert performances, and any public appearances made by celebrities, models or other celebrities and .

One of his clients, Patricia Heaton Patricia Heaton (born March 4, 1958 in Bay Village, Ohio) is an Emmy Award-winning American actress best known for playing lead character and Ray Barone's wife Debra Barone on the CBS television sitcom Everybody Loves Raymond. , star of CBS's "Everybody Loves Raymond Everybody Loves Raymond is an American sitcom originally broadcast on CBS from 1996 to 2005. It is one of the most critically acclaimed American sitcoms of its time. ," began wearing the shoes last year after traveling to Europe to tape the show's season finale.

"When you see them in regular shoe stores...that's when you know it's a trend and it did well -- and you'll be seeing everyone in those, not just the fashionistas," DeMartino said.

The bowling shoes are being sold by everyone from Nordstrom to Nine West to Steve Madden Steve Madden (born 1958 in Lawrence, Nassau County, New York) is the founder and former CEO of Steve Madden Ltd., a footwear company. His designs predominantly cater to young women.

Steve Madden, Ltd.
. Many pairs go for about $70.

"Who knows where the inspiration (to make trendy versions of bowling shoes) came from?" DeMartino asked. "Fashion looks to all different areas of lifestyle and interprets them and makes them new again."
COPYRIGHT 2001 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Article Details
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Title Annotation:fashionable bowling shoes
Author:Peschiutta, Claudia
Publication:Los Angeles Business Journal
Article Type:Brief Article
Geographic Code:1USA
Date:Jul 2, 2001
Words:226
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