Printer Friendly
The Free Library
14,650,879 articles and books
Member login
User name  
Password 
 
Join us Forgot password?

THE ROVING EYE.


LEAVE it to James Bond to shake (or stir) up a trend.

The iconic detective was spied spied  
v.
Past tense and past participle of spy.
 with a Samsonite aluminum attache ATTACHE. Connected with, attached to. This word is used to signify those persons who are attached to a foreign legation. An attache is a public minister within the meaning of the Act of April 30, 1790, s. 37, 1 Story's L. U. S.  in his latest movie, "The World Is Not Enough" and now the look is spilling over into computer cases.

These tools for portability now have sleek bodies, fancy buckles and various metallic facings, some even sporting hand-painted leopard-print designs.

Just as consumers embraced the bold-colored iMac (realizing that cyber functionality need not be boring), they are now embracing bold computer cases and shunning those frumpy frump  
n.
1. A girl or woman regarded as dull, plain, or unfashionable.

2. A person regarded as colorless and primly sedate.
 nylon totes that retailers have thrown in for free with computer purchases.

Locally, La Verne-based T.Z. Case International Corp. and La Puente-based Goodhope Bags Industries Inc. are cashing in on the craze. T.Z.'s Metro Kases feature weather-resistant brushed-aluminum exteriors with chrome key latches, embossed em·boss  
tr.v. em·bossed, em·boss·ing, em·boss·es
1. To mold or carve in relief: emboss a design on a coin.

2.
 sides and padded interiors. There are also pouches for cell phones and pockets for CD-ROMs.

Year-over-year sales of the metal cases have increased by 50 percent for T.Z.

"There's no question metal is popular now," said Tony Vandenworm, sales manager sales manager ngerente m/f de ventas

sales manager ndirecteur commercial

sales manager sale n
 for T.Z. "The public is demanding it since millennium, futuristic looks are hot."

Utah-based Zero Halliburton Zero Halliburton was originally a metal fabrication company called Zierold Company, which in 1946 changed its name to Zero Corporation. In 1952 Zero, which until then had no relation to Halliburton, bought the luggage division of Halliburton, the Texas oilfield services company.  - the granddaddy of aluminum luggage products - is even getting in on the act. The company recently unveiled a computer case line, available at luggage stores, and Zero plans to begin distributing the line through computer stores such as Fry's and CompUSA within the next year.

The look, however, comes with heftier price tags than its leather counterparts. Prices range from $200 to $680 for the cases on wheels, about twice as much as the leather versions.
COPYRIGHT 2000 CBJ, L.P.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

 Reader Opinion

Title:

Comment:



 

Article Details
Printer friendly Cite/link Email Feedback
Author:Sarkisian-Miller, Nola
Publication:Los Angeles Business Journal
Article Type:Brief Article
Geographic Code:1USA
Date:Mar 6, 2000
Words:268
Previous Article:German Movies.(Brief Article)
Next Article:Requiem for a Feisty Adopted Grandma.(Brief Article)



Related Articles
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)
THE ROVING EYE.(Brief Article)(Statistical Data Included)

Terms of use | Copyright © 2009 Farlex, Inc. | Feedback | For webmasters | Submit articles