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THE NEW YORK TIMES COMPANY AND NYNEX ANNOUNCE INTERACTIVE FAX TRIAL

 NEW YORK, Nov. 18 /PRNewswire/ -- The New York Times Company and NYNEX Corporation have agreed to jointly develop and test an interactive fax service for the consumer market. The service would allow customers to receive selected news and information by fax -- and to choose the time and place to receive it. About 1,000 customers will participate in the test beginning next spring.
 Under terms of the agreement, the two companies will develop and operate a prototype "store and forward" subscription fax service. The forwarding capability of the service will allow subscribers to receive stories at home or when traveling. The content of the fax service will include stories previously published in The New York Times as well as information from a variety of other sources.
 As part of the trial, the Times Company and NYNEX will seek the participation of fax equipment providers to consult in the service's design in order to develop an efficient method of information delivery and a low-cost printing device for the home. The test audience for the prototype service will be selected from current home subscribers to The New York Times.
 "The prototype service will give subscribers the opportunity to receive articles on selected topics of personal interest -- no matter where they happen to be at the time," said James A. Cutie, president of The New York Times Company's Information Services Group. "The use of fax as a delivery vehicle will give readers the equivalent of a personal printing press in their homes."
 Walt Rickard, vice president, corporate planning, at NYNEX, said: "By combining the Times Company's information gathering and editorial expertise with the sophistication of NYNEX's networks throughout the Northeast, we'll provide consumers with access to information when they want it, where they want it and how they want it. This is good news for both companies because it will allow us to tailor information to the individual needs of our customers."
 The New York Times Company has five lines of business: newspapers, magazines, broadcasting, information services and forest products. In addition to The New York Times, the Company publishes The Boston Globe and 31 Regional Newspapers; publishes 20 magazines; operates five network-affiliated television stations, two radio stations, a news service and other information services, and has interests in two newsprint mills and a supercalender paper mill.
 NYNEX is a leader in helping people communicate. Through its subsidiaries -- New England Telephone and New York Telephone, NYNEX Mobile Communications, NYNEX Information Resources Company, NYNEX Network Systems Company and NYNEX CableComms -- NYNEX provides telecommunications, directory publishing and information services in the Northeastern United States and in selected markets around the world.
 -0- 11/18/93
 /CONTACT: Nancy Nielsen, 212-556-7078, or William Adler, 212-556-7077, both of New York Times, or Glen Brandow of NYNEX, 914-644-7633/
 (NYT NYN)


CO: New York Times Company; NYNEX Corporation ST: New York IN: PUB TLS SU: PDT

LG -- NY024 -- 5925 11/18/93 10:06 EST
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Publication:PR Newswire
Date:Nov 18, 1993
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