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THE BON-TON STORES ANNOUNCES JULY SALES

 THE BON-TON STORES ANNOUNCES JULY SALES
 YORK, Pa., Aug. 6 /PRNewswire/ -- The Bon-Ton Stores, Inc.


(NASDAQ: BONT), announced today that total sales for the four weeks ended Aug. 1, 1992, increased 16.9 percent to $18.9 million from the $16.1 million reported for the same period last year. Comparable store sales increased 6.7 percent.
 Sales for the 26 weeks ended Aug. 1, 1992, rose 9.5 percent to $134.2 million from $122.5 million in the year-ago period. Comparable store sales were up 0.9 percent.
 Michael Gleim, The Bon-Ton's senior executive vice president and chief administrative officer, commented, "During July we were successful in significantly reducing our inventory of spring and summer merchandise to our planned levels."
 The Bon-Ton now operates 34 department stores in secondary markets in Pennsylvania, Maryland, New York and West Virginia. The stores carry broad assortments of brand-name fashions and accessories for women, men and children, as well as home furnishings.
 -0- 8/6/92
 /CONTACT: Amy Ludwig or Brad Miller of Morgen-Walke Associates, 212-986-5900, for The Bon-Ton Stores/
 (BONT) CO: The Bon-Ton Stores, Inc. ST: Pennsylvania IN: REA SU:


TS-GK -- NY011 -- 7399 08/06/92 08:25 EDT
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Publication:PR Newswire
Date:Aug 6, 1992
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