TDAX Funds, Inc. Launches First-Ever Target Date ETFs.

TD AMERITRADE Helps Create ETFs That Transform Diversified Investing, Making It Easier and More Accessible

OMAHA, Neb. -- For years experts have stressed the value of a true asset allocation portfolio. Through a combination of U.S. and international equities and fixed income securities, individuals are urged to maintain diversification of their investments even as the markets change over time. Now, for the first time, a diversified portfolio is available to goal-based investors in the form of an exchange-traded fund (ETF) with TDAX Funds, Inc.

TD AMERITRADE Holding Corporation's (NASDAQ: AMTD) subsidiary, Amerivest Investment Management, LLC, is teaming with XShares Advisors LLC in today's launch of TDAX Funds, Inc. This new investment company provides diversified goal-based investing options appropriate for almost anyone through an initial series of five underlying "lifecycle" ETFs.

"Whether you're looking for a complete solution or adding to a goal-based strategy, TDAX Independence ETFs keep it simple, making it a great choice for both sophisticated investors and those just beginning," said Dave Kelley, senior vice president, TD AMERITRADE. "With one easy purchase, investors can access a diversified, asset-allocated portfolio that, over time, automatically adjusts its weighting across stocks and bonds."

The target-date funds begin by focusing on asset growth through a higher weighting to stocks and shift to capital preservation over time through historically less-risky allocations, thus creating the first-ever "lifecycle" ETFs. The Funds are exchange-traded funds that seek to replicate certain "lifecycle" indexes created by Zacks Investment Research.

"We are thrilled to partner with TD AMERITRADE," said Jeffrey Feldman, founder and chairman of New York City-based XShares Group. "We built our private-label platform for just this purpose, and are pleased to have one of the most prestigious financial institutions in the U.S. as our first partner."

TDAX Independence ETFs help make the overall investment planning process less complicated. By purchasing just one ETF, investors get the benefits of:

* Simplicity - all of the benefits of a diversified portfolio available in a single fund.

* Diversity - multiple securities available under one umbrella.

* Low expense ratio - standard commissions apply.

* Buy any number of shares - solutions for all investors, no matter how much is available to invest.

* Auto-allocation and rebalancing - which helps simplify the investing process.

There are currently five TDAX Independence ETFs available, each with strategies defined by an investment horizon and target date. Those with a specific withdrawal date in mind can select:

* TDAX Independence In-Target ETF (NYSE Arca: TDX)

* TDAX Independence 2010 ETF (NYSE Arca: TDD)

* TDAX Independence 2020 ETF (NYSE Arca: TDH)

* TDAX Independence 2030 ETF (NYSE Arca: TDN)

* TDAX Independence 2040 ETF (NYSE Arca: TDV)

For more information on TDAX Funds, Inc. please visit the funds' website at www.tdaxshares.com or at TD AMERITRADE's website at www.tdameritrade.com.

Before investing in an ETF, carefully consider the investing objectives, risks, charges and expenses. For a prospectus containing this and other important information, contact a Client Services representative at 800-669-3900. Please read the prospectus carefully before investing.

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About TD AMERITRADE Holding Corporation

TD AMERITRADE Holding Corporation, through its brokerage subsidiaries1 provides a dynamic balance of investment products and services that further the Independent Spirit of individual investors. The Company's full spectrum of services include a leading active trader program and long-term investor solutions, including a national branch system, as well as relationships with one of the largest networks of independent registered investment advisors. The Company's common stock trades under the ticker symbol AMTD. For more information, please visit www.amtd.com.

About Amerivest Investment Management, LLC

Amerivest Investment Management, LLC is a registered investment advisor and a sub-advisor to TDAX Funds, Inc.

About XShares Advisors LLC

XShares Advisors LLC, a subsidiary of XShares Group LLC, is a registered investment advisor that provides investment advisory services to Exchange Traded Funds. XShares also partners with major institutions and index providers seeking to bring innovative Exchange Traded Funds to market using its administrative platform. In addition, XShares creates and licenses distinctive intellectual property for its ETFs, developing products that allow for innovative trading strategies and alternative investments for the financial community. For more information, visit the company's website at www.xsharesadvisors.com.

ETFs are subject to risk similar to those of stocks including those regarding short-selling and margin account maintenance. ETFs can entail market, sector, and industry risks similar to direct stock ownership, and trading prices may not reflect the actual net asset value of the underlying securities.

There is no assurance that the investment process will consistently lead to successful investing. Diversification does not eliminate the risk of experiencing investment losses. Past performance does not guarantee future results.

TDAX Funds, Inc. Independence ETFs are distributed by ALPS Distributors, Inc. XShares Advisors LLC serves as advisor to the Funds. Amerivest Investment Management, LLC and BNY Investment Advisors serve as sub-advisors to the Funds. TD AMERITRADE, XSHARES Advisors LLC, and ALPS Distributors, Inc. are unaffiliated entities.

Amerivest is a trademark of TD AMERITRADE IP Company, Inc. TD AMERITRADE is a trademark jointly owned by TD AMERITRADE IP Company, Inc. and The Toronto-Dominion Bank.

1TD AMERITRADE, Inc., member FINRA (www.finra.org)/SIPC (www.SIPC.gov), receives clearing and custodial services from TD AMERITRADE Clearing, Inc., member FINRA/SIPC. TD AMERITRADE and TD AMERITRADE Clearing, Inc. are subsidiaries of TD AMERITRADE Holding Corporation.

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