TBS Superstation Wins Prime Time in August.Entertainment Editors & TV Writers ATLANTA--(ENTERTAINMENT WIRE)--Sept. 6, 2000 Superstation su·per·sta·tion n. A television or radio station that broadcasts to a nationwide audience by satellite, cable, or both. Tops Adult Demos Across the Board and Shows Growth Among Targeted Men; As Good As It Gets and Pretty Woman Finish as Top Movies in August TBS TBS Tablespoon TBS Tokyo Broadcasting System, Inc. TBS Treasury Board Secretariat (Canada) TBS Tris-Buffered Saline TBS Tris Buffered Saline TBS Turn Based Strategy (games) Superstation finished August with a 2.0 prime time household rating and ranked as basic cable's top-rated network in prime time, tied with Cartoon Network For Cartoon Network outside of the United States, see . Cartoon Network is a cable television network created by Turner Broadcasting which primarily shows animated programming. . The Superstation also ranked first in prime time household delivery with 1,631,000 households, as well as first in prime time and total day among key adult demos. Movies helped drive much of the Superstation's success in August, including basic cable's top movie of the month, the world broadcast premiere of As Good As It Gets, which aired Sunday Sunday: see Sabbath; week. , Aug. 6. The Oscar(R)-winning 1997 movie earned a 6.8 household rating and drew 5,410,000 households, basic cable's largest movie audience of all time (excluding miniseries min·i·se·ries n. pl. miniseries 1. A televised dramatic production, as of a novel or film, shown in a number of episodes. 2. Sports A short series of performances or athletic contests. ). Pretty Woman, which led into As Good As It Gets with a 6.1 household rating, ranked as basic cable's second highest-rated movie in August. When compared to the same period last year, the Superstation's 2.0 prime time household rating is up 5 percent vs. last year's 1.9, while the network's household delivery is up 8 percent vs. last year's 1,506,000. The network earned 1.2 household rating in total day, up 9 percent over last year's 1.1 rating, while total day household delivery finished at 946,000, up 7 percent over last year's 888,000. TBS Superstation dominated key adult demos for the month, topping all other basic cable networks in both prime time and total day. The Superstation also exhibited growth in those demos vs. the same period last year: Daypart Demographic 2000 1999 Growth ---------------------------------------------------------------------- Prime Time Adults 18-49 1,036,000 978,000 6% Adults 25-54 1,083,000 982,000 10% Total Day Adults 18-49 602,000 549,000 10% Adults 25-54 598,000 536,000 12% Delivering on its position as the TV Haven for the Regular Guy, TBS Superstation marked growth across the board in its targeted male demos when compared to the same period last year: Daypart Demographic 2000 1999 Growth ---------------------------------------------------------------------- Prime Time Men 18-49 578,000 544,000 6% Men 25-54 611,000 543,000 13% Total Day Men 18-49 280,000 258,000 9% Men 25-54 281,000 250,000 12% TBS Superstation is the TV Haven for the Regular Guy. Turner Broadcasting System Turner Broadcasting System, Inc. (often abbreviated TBS Networks or TBS, inc.) is the company managing the collection of cable networks and properties started by Robert Edward "Ted" Turner from the mid-1970s to the late-1990s. , Inc.'s flagship entertainment network, the Superstation reaches 80.8 million households and is cable's most-watched network, a position it has held for 23 consecutive years. TBS Superstation offers high-profile original movies and series, blockbuster block·bust·er n. 1. Something, such as a film or book, that sustains widespread popularity and achieves enormous sales. 2. A high-explosive bomb used for demolition purposes. 3. movies, popular series and sports, all reflecting the attitudes, tastes, values and beliefs of the Regular Guy and the people in his life. The Superstation's Web site is located at TBSsuperstation.com. Ratings Period: July July: see month. 31-Sept. 3, 2000 Source: Turner Entertainment, Inc. research from Nielsen Noun 1. Nielsen - Danish composer (1865-1931) Carl August Nielsen, Carl Nielsen Media Research This information can also be accessed on TBS, Inc.'s press site at http://pressroom.turner.com. |
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