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TAMBRANDS HONORS 51 ENVIRONMENTAL WOMEN OF ACTION

 TAMBRANDS HONORS 51 ENVIRONMENTAL WOMEN OF ACTION
 NEW YORK, Feb. 26 /PRNewswire/ -- An Atlanta woman takes bold steps


to protect a 100-year-old grove of oak trees from destruction. A South Dakota woman establishes a rehabilitation center for sick and injured wildlife. A New Hampshire woman writes a community guide on how to repair, recycle and reuse second-hand items that helps reduce trash.
 Across America, women are leading the environmental movement, and Tambrands, the maker of TAMPAX Tampons, is honoring 51 of them for their achievements with the first-ever "Environmental Women of Action" recognition program.
 "Women are setting the agenda for environmental action in their communities in the 90's," said Beth DiNardo, Tambrands Marketing Manager. "We developed the 'TAMPAX Environmental Women of Action' program as a way to recognize their significant accomplishments, and inspire others to try their ideas."
 The national program recognizes one woman from each state and two from Florida. Recipients will be honored at a special ceremony tonight in New York City, and each woman will be profiled in a special-edition book entitled "Environmental Actions: Simple Things Women are Doing to Save the Earth." One million copies of the book will be distributed free with boxes of TAMPAX Flushable Applicator Tampons, beginning in March.
 "We reach millions of women with our product," said Ms. DiNardo. "We saw this as an opportunity to highlight the actions of concerned women and show our consumers that, with initiative and creativity, they too can make a difference for the earth."
 The book lists the specific steps each woman took toward implementing her project, and suggests resources so that others can try the projects in their communities. Tambrands partnered with John Javna, author of the popular "50 Simple Things You Can Do to Save the Earth," to write Environmental Actions.
 Tambrands, Inc., is committed to environmental education. As part of this recognition program, the company will donate $1,000 to a school (elementary through high school) designated by each Environmental Woman of Action to support local efforts that further environmental education.
 To find Environmental Women of Action, Tambrands asked for names of local nominees from national environmental groups, women's organizations, community action groups, as well as state and local legislators. Nominees were judged on their creativity and their success in implementing an impactful environmental project in their community. Projects were also judged, in part, on their adaptability in other communities and their potential for inspiring others.
 A national panel of judges included representatives from such well- known environmental organizations as The Sierra Club, Renew America, Tree People, National Center for Policy Alternatives, Greenseal, the Urban Resources Systems and the EarthWorks Group.
 Tambrands, the country's leading manufacturer of tampons, has been making TAMPAX tampons in a flushable, biodegradable applicator for more than 55 years.
 -0- 2/26/92
 /CONTACT: Michelle Kornfeld, 212-614-5239, or Jon Stern, 212-614-4209, both of Burson-Marsteller, for Tambrands/
 (TMB) CO: Tambrands, Inc. ST: New York IN: HOU SU:


GK -- NY010 -- 2695 02/26/92 09:58 EST
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Copyright 1992 Gale, Cengage Learning. All rights reserved.

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Publication:PR Newswire
Date:Feb 26, 1992
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