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Syngenta Seeds.


Syngenta Seeds names Bruce Howison Head of Strategic Marketing for its NAFTA NAFTA
 in full North American Free Trade Agreement

Trade pact signed by Canada, the U.S., and Mexico in 1992, which took effect in 1994. Inspired by the success of the European Community in reducing trade barriers among its members, NAFTA created the world's
 corn and soybean soybean, soya bean, or soy pea, leguminous plant (Glycine max, G. soja, or Soja max) of the family Leguminosae (pulse family), native to tropical and warm temperate regions of Asia, where it has been  seeds business. He replaces Tim Kroenke, who has been appointed Head of New Business Scouting scouting: see Boy Scouts; Girl Scouts.
scouting

Activities of various national and worldwide organizations for youth aimed at developing character, citizenship, and individual skills. Scouting began when Robert S.
 at Syngenta headquarters in Basel, Switzerland.

Howison joined Syngenta in 2004 as Head of Brand Planning and Business Development. Prior to joining Syngenta, he was president and general manager of Advanta Seeds Canada. Earlier in his career, Bruce held various positions in Cargill's NAFTA retail, grain merchandising merchandising

Element of marketing concerned especially with the sale of goods and services to customers. One aspect of merchandising is advertising, which aims to capture the interest of the segment of the population most likely to buy the product.
 and seed businesses.

Mark Schmidt Mark Schmidt is the head men's basketball coach at St. Bonaventure University. Previously, he held the same position at Robert Morris University.

    
 is named key account and business manager for its corn out-licensing business, GreenLeaf Genetics. He was head of the Syngenta soybean seed product line.

Jeff Jorgensen is named marketing and customer service manager for GreenLeaf Genetics. He has been the corn product manager for the NK Brand since 1999, and was a member of the Syngenta team that launched the GreenLeaf Genetics business in 2004.
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Title Annotation:COMPANY NEWS; Bruce Howison, Tim Kroenke, Mark Schmidt and Jeff Jorgensen appointed
Publication:Agri Marketing
Article Type:Brief Article
Geographic Code:1USA
Date:Jan 1, 2006
Words:147
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