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SurferNETWORK Hires Three Tech Pros; Former AT&T Experts Help Grow In-House Team.


Business/Technology Editors

MOUNT OLIVE Mount Olive is the name of several places: United States of America
Cities and towns
  • Mount Olive, Alabama
  • Mount Olive, Illinois
  • Mount Olive, Mississippi
  • Mount Olive, Stokes County, North Carolina
, N.J.--(BUSINESS WIRE)--Nov. 6, 2000

SurferNETWORK.com, Inc., an Internet marketing See Internet advertising.  and content distribution company, has added three technology experts to its staff to expand the core competencies A core competency is something that a firm can do well and that meets the following three conditions specified by Hamel and Prahalad (1990):
  1. It provides customer benefits
  2. It is hard for competitors to imitate
  3. It can be leveraged widely to many products and markets.
 of its technology team. All three have worked for AT&T.

John Licwinko, a systems engineer and business development guru, will be vice president of technology for SurferNETWORK. He founded Net Solutions Labs, an engineering and consulting business, in 1998 after 30 years in the industry,10 of them with AT&T in a series of technical management positions.

Benjamin W. Day, Jr., will be director of technology. A creative technical and operations executive, he has been vice president of engineering and operations for Net Solutions Labs and previously was with Lucent Technologies, AT&T Bell Labs, AT&T-IS Labs and Bell Laboratories in a variety of managerial and technical positions.

Rosemary E. Bettikofer, an Internet and telecommunications expert, will be managing director of technology. She has been a project manager with AT&T Business Internet Services, Call Sciences Corporation, AT&T WorldNet Online and PersonaLink Services and other AT&T units.

"We are delighted to have these exceptionally qualified individuals join SurferNETWORK to build our team of technology experts," said Gordon J. Bridge, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "SurferNETWORK is creating a global Internet distribution network and these three have done it all before, from design through implementation. They have the expertise we need."

SurferNETWORK's patent-pending technology streams radio programming over the Internet and seamlessly replaces on-air commercials with new audible ads chosen for each listener based upon profile and preference data solicited under strict privacy-protection guidelines. Those who choose not to provide information hear more generic commercials. While music is playing, the artist's name, song title and album cover appear on screen with links for buying CDs.

SurferNETWORK pays all costs and expenses and provides all the hardware, software and communications facilities required to stream radio broadcasts over the Internet. It shares advertising revenues with its broadcasters so radio stations incur no expenses but receive revenue that is 100 percent profit every month.

SurferNETWORK created the SurferNETWORK Alliance of traditional radio broadcasters to take advantage of this technology. Nassau Broadcasting Partners Nassau Broadcasting Partners LP is a company based in Princeton, New Jersey that owns radio stations in New England and the Mid-Atlantic United States. Nassau's stations, which include both AM and FM frequencies, are located in New Jersey, Pennsylvania, Maryland, Massachusetts, New , LP, Princeton, NJ; Marathon Media Group Marathon Media Group is a French television production company based in Paris that produces shows for all ages: children, teenagers and adults.

The shows are dubbed into English, Thai, Malay, Arabic, Italian, Spanish and other languages.
 LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, Chicago; and New Northwest Broadcasters New Northwest Broadcasters, headquartered in Bellevue, Washington, operates 38 radio stations in seven cities in the Pacific Northwest and Alaska. Its stations are located in Alaska (Anchorage and Fairbanks), Montana (Billings), Oregon (Astoria and Klamath Falls), and Washington , Inc., Bellevue, WA, were the first to go live over the Internet through SurferNETWORK.

About SurferNETWORK.com, Inc.

SurferNETWORK was founded by Geode Electronics, LLC, a technology-based incubator incubator, apparatus for the maintenance of controlled conditions in which eggs can be hatched artificially. Incubator houses with double walls of mud, a fireroom, and several compartments each holding about 6,000 hens' eggs were developed in ancient times; the  headquartered in Mount Olive, NJ. The primary inventor of the SurferNETWORK technology is Harry E. Emerson III, who is CEO of GEODE and a director of SurferNETWORK. In December 1999, GEODE announced the creation of SurferNETWORK and the hiring of Gordon Bridge, a well known and respected IT executive, as its CEO. For more information, visit www.surfernetwork.com.
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Publication:Business Wire
Date:Nov 6, 2000
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