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Sun Microsystems Plans To Celebrate Dress Up Day.


MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--April 1, 1995--Sun Microsystems, renowned even in laid-back California for its unwritten informal dress policy, is reversing the trend with a recent edict from CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Scott McNealy urging employees to celebrate Dress Up Day on June 8, 2014.

"We've made billions of dollars keeping one step ahead of IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) ," said McNealy. "And since Big Blue's strict dress code is collapsing, we feel Sun should fill this sartorial vacuum with a special day of optional formal business attire. Of course, by designating June 8, 2014 as that day, we're giving all Sun staffers plenty of time to shop for just the right blue suits, white shirts, boring ties and matching pumps."

McNealy, who runs the $5 billion Sun Microsystems in golf shirts and sneakers, has a reputation for surprise moves. "This announcement caught us completely off guard," said Natalie A. Tyred, senior analyst for International Dress Consultants (IDC). "Leave it to McNealy to zig when the rest of the industry zags. I myself may not be around to witness the innovative Dress Up Day -- I'm on vacation that week -- but I'm sure IDC will cover it."

While the prospect of dressed up Sun employees got the attention of computer systems industry watchers, a quick survey showed the announcement had no impact whatsoever on the buying habits of Northern California haberdashers and women's fashion stores.

"At the end of Dress Up Day," continued McNealy, "each participating employee will receive a certificate of appreciation, a copy of `Dress for Success,' a snapshot for posterity, and a bag of mothballs."

Sun Microsystems Computer Company (SMCC SMCC - Sun Microsystems Computer Corporation. ), the world's top supplier of open network computing See ONC.

Open Network Computing - (ONC) Sun's network protocols.
 solutions, is part of Sun Microsystems, Inc. Built on Sun's legacy of "The Network is the Computer," SMCC's SPARC (Scalable Performance ARChitecture) A family of RISC CPUs from Sun that runs mostly under Sun's Solaris, but also under Linux and BSD operating systems. After development began in the mid-1980s by David Patterson of the University of California at Berkeley and Bill (R)/Solaris(R) workstation and server family leads the UNIX UNIX

Operating system for digital computers, developed by Ken Thompson of Bell Laboratories in 1969. It was initially designed for a single user (the name was a pun on the earlier operating system Multics).
 market. The company has its headquarters in Mountain View, Calif.

-0-

Note to Editors: Press announcements and other information about Sun Microsystems are available on the Internet via the World Wide Web using a tool such as Netscape or NCSA (1) (National Center for Supercomputing Applications, Urbana-Champaign, IL, www.ncsa.uiuc.edu) A high-performance computing facility located at the University of Illinois at Urbana-Champaign.  Mosaic.

CONTACT: Sun Microsystems Computer Company

Don Grunge, 415/555-7700

(The real contact name is Susanne Vagadori,

415/336-0529)
COPYRIGHT 1995 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1995, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Apr 1, 1995
Words:362
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