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Summus Delivers Its Popular Poker Game to Java-Enabled Mobile Phones.

RALEIGH, N.C. -- Texas Hold'em by Phil Hellmuth Phillip J. Hellmuth, Jr. (born July 16, 1964 in Madison, Wisconsin) is a professional poker player. He is a member of the Poker Hall of Fame[1] and holds the record for most bracelets won at the World Series of Poker (11).  is Now Available on Wireless Carriers Offering Devices with the Java 2 Platform, Micro Edition (language, programming) Java 2 Platform, Micro Edition - (J2ME) Sun's Java platform for consumer devices.

J2ME defines Configurations and Profiles for different classes of small memory device, from smart cards to pagers to set-top boxes.
 (J2ME (Java 2 Platform, Micro Edition) A version of Java 2 for cellphones, PDAs and consumer appliances. J2ME uses the K Virtual Machine (KVM), a specialized Java interpreter for devices with limited memory. )

Summus, Inc. (USA) (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
: SUMU), a leading provider of mobile media applications that optimize the consumer wireless experience today announced that the popular Texas Hold'em by Phil Hellmuth poker game is now currently available for wireless carriers with the J2ME(TM) technology.

Texas Hold'em by Phil Hellmuth, a wireless version of the popular poker game, is endorsed by nine-time World Series of Poker The World Series of Poker is the largest set of poker tournaments in the world. It is held annually in Las Vegas, lasting just over a month. A bracelet is awarded to the winner of each of the fifty-plus events which include all the major varieties of poker.  champion, Phil Hellmuth. The new J2ME version of the game has recently launched on one major U.S. wireless carrier, with more carriers that support J2ME committed to launching in the coming weeks. Since carriers that support J2ME, such as Sprint, Nextel, T-Mobile and Cingular represent over 60% of all domestic mobile subscribers, the newest version can address an even larger segment of the mobile gaming population.

Texas Hold'em by Phil Hellmuth is available in either a solo play or multiplayer version. The multiplayer version enables subscribers all over the country to play directly against each other with true cross-carrier compatibility. As a result, mobile subscribers, regardless of their location, wireless carrier, handset or technology platform, can play against each other at the same table and compete for top rankings, resulting in a truly compelling peer-to-peer mobile experience.

The Texas Hold'em game, which was originally launched on QUALCOMM's BREW(R) platform in May 2004, has seen tremendous growth and has been given high rankings See Google bomb.  from Game Spy (Ten Cool Games for Your Cell phone, August 2004) and Wireless Gaming Review. With the BREW version now currently available on seven wireless carriers in the U.S., the game has quickly reached over 50,000 monthly recurring re·cur  
intr.v. re·curred, re·cur·ring, re·curs
1. To happen, come up, or show up again or repeatedly.

2. To return to one's attention or memory.

3. To return in thought or discourse.
 subscribers and continues to grow at a rate of 20% per month. To encourage ongoing growth, Summus continues to promote the game directly to consumers through targeted cable television advertising, consumer magazine advertising and online promotional efforts.

"Texas Hold'em by Phil Hellmuth has lived up to our expectations and broken numerous company records," said Gary Ban, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Summus. "Early results of the J2ME game show that it will easily surpass revenue amounts earned from other applications in our J2ME suite of products.

Mr. Ban continued, "Summus earns recurring monthly revenue from each download of the game. Since Summus owns the content, this is a high margin product. With the addition of the J2ME version of the game, we expect the growth rate to compound as new carriers and handsets launch over the coming months. Furthermore, now that this version is available to the millions of poker aficionados that are customers of the J2ME carriers, we think that we will ultimately run the largest mobile community for Texas Hold'em over time.

"Summus is building a true multiplayer community through the game's website, www.hellmuthholdem.com. The website is a place that all BREW and J2ME players alike can view the leader board and discuss the game on the Hellmuth Message Board. Building a community of players around a multiplayer game See multiplayer gaming.  is an important element, and Summus plans to incorporate similar features into other multiplayer games that we will be launching in the coming months."

Summus plans to grow its suite of games throughout 2005 by launching multiplayer games with blue-chip brands in the casino, classics and action categories. These other games will utilize Summus' innovative multiplayer game platform and artificial intelligence (AI) used in the development of Texas Hold'em by Phil Hellmuth.

About Summus

Summus is a leading provider of mobile media applications that optimize the consumer wireless experience. Summus partners with leading content brands to develop compelling and unique wireless applications and content for the mobile phone, focused within the most popular areas of growth, including photo-messaging, multi-player games, news/information and personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. . Summus currently offers an ever-growing list of 30 mobile phone applications deployed through 23 major wireless carriers in the U.S and abroad. Summus designs and develops these applications with the industry's most intuitive navigation that is designed for a consistently superior user experience. For more information, see www.summus.com.

This press release contains forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that involve risks and uncertainties concerning Summus' business, products, and financial results. Actual results may differ materially from the results predicted. More information about potential risk factors that could affect our business, products, and financial results is included in Summus' annual report on Form 10-K Form 10-K

A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information.


Form 10-K

See 10-K.
 for the year ended December 31, 2003, and in reports subsequently filed by Summus with the Securities and Exchange Commission("SEC"). All documents are available through the SEC's Electronic Data Gathering Analysis and Retrieval system (EDGAR Edgar or Eadgar (both: ĕd`gər), 943?–975, king of the English (959–75), son of Edmund, king of Wessex. In 957 the Mercians and Northumbrians rebelled against Edgar's brother Edwy and chose Edgar as their king. ) at www.sec.gov or from Summus' web site at www.summus.com. Summus hereby disclaims any obligation to publicly update the information provided above, including forward-looking statements, to reflect subsequent events or circumstances.

All trademarks and/or registered trademarks are the property of their respective owners.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 11, 2005
Words:821
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