Subscription, online-only Internet mag from Digital Media Advisors.Digital Media Advisors (DMA (1) (Digital Media Adapter) See digital media hub. (2) (Document Management Alliance) A specification that provides a common interface for accessing and searching document databases. ; Sudbury, MA), a company that is "dedicated to helping publishers of all sizes use the Internet to reach their full potential," has launched Internet Media Review: The Journal of Online Marketing & Publishing, a weekly publication available online. An annual subscription, which includes access to 50 research reports, costs $297. DMA said the new title focuses on best practices for Internet marketing See Internet advertising. and publishing with information on promotional campaigns for email, search and affiliate marketing Affiliate marketing is a method of promoting web businesses (merchants/advertisers) in which an affiliate (publisher) is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts. , new marketing software products, and large and small-scale Internet marketing programs. Each issue includes: a report on the website design and online marketing best practices for magazine, newspaper, newsletter and website publishers; examination of business models for all company areas producing revenue; industry interviews; and, information on email, search and affiliate marketing, copywriting Copywriting is the process of writing the words that promote a person, business, opinion, or idea. It may be used as plain text, as a radio or television advertisement, or in a variety of other media. , and website usability. DMA is led by Don Nicholas, founder of Lighthouse Publishing and Magazine-Week, and former ceo of Blue Dolphin Blue Dolphin may refer to:
|
|
||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion