Study Reveals IDG's CIO Magazine Readership is #1 in Average IT Budget.Fall IntelliQuest CIMS CIMS Courant Institute of Mathematical Sciences (New York University) CIMS Center for Integrated Manufacturing Studies (Rochester Institute of Technology) CIMS Chemical Ionization Mass Spectrometry Business Study Shows CIO CIO: see American Federation of Labor and Congress of Industrial Organizations. (Chief Information Officer) The executive officer in charge of information processing in an organization. Magazine Tops Competition in CIO Composition FRAMINGHAM, Mass. -- According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. the newly released IntelliQuest CIMS Fall 2006 Business Influencer Study of 80+ IT, business and general interest publications and newspapers, IDG's CIO magazine readers rank number one in average planned IT expenditures in the next 12 months. Furthermore, while CIO is the only publication to break $1 million in average IT budget, its competitors are experiencing significant declines in average IT budgets: Average IT Budget > > > > > 2006 2005 Percent Change Total > > > > $ > 95,325 $ 95,866 -1% CIO magazine > > > > $ > 1,008,552 $ 989,393 2% Baseline > > > > $ > 911,142 $ 1,237,336 -26% eWeek > > > > $ > 491,683 $ 707,460 -31% InformationWeek > > > > $ > 572,987 $ 647,670 -12% Network Computing > > > > $ > 357,743 $ 427,356 -16% In addition to the overall average IT budget category, CIO magazine is also number one among its competitive set1 for average planned IT expenditures in major product categories including systems, desktop PCs/workstations, notebook/tablet PCs, servers, operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. , printers & printing supplies, storage/backup products, networking products, telecommunications Communicating information, including data, text, pictures, voice and video over long distance. See communications. and services & support. According to Michael Friedenberg, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of CXO CXO Chief Executive Officer (corporate title) CXO Chandra X-ray Observatory CXO Chief Experience Officer (corporate title) CXO Conroe, TX (Airport Identifier) Media, publisher of CIO magazine, "Once again, these findings underscore The underscore character (_) is often used to make file, field and variable names more readable when blank spaces are not allowed. For example, NOVEL_1A.DOC, FIRST_NAME and Start_Routine. (character) underscore - _, ASCII 95. CIO magazine's ability to deliver the biggest IT spenders and decision makers." The study results also show CIO magazine ranks number one in CIO2 composition across all size companies (see chart below), as well as number one in its composition of IT management, senior IT management and non-CIO C-level titles.3
Publication >
% Composition (Rank)
CIO magazine >
19.1 (1)
Baseline >
12.4 (2)
InformationWeek >
11.5 (5)
eWeek >
8.6 (7)
Network Computing >
8.0 (8)
>
(Rank among all 86 publications measured) >
"Clearly, CIO is the magazine of choice for both current and future CIOs, as well as their C-level peers," says Gary Beach Gary Beach is a Tony Award-winning American actor, primarily in Broadway musical theatre. Biography He was born on October 10, 1947 in Alexandria, Virginia, and is a graduate of the North Carolina School of the Arts, the same school as Terrence Mann, his , Publisher of CIO magazine. "As we enter our 20th year of publication, the level of quality, trust and staying power we have carefully built with our readers is evident." 1 Competitive set: Baseline, eWeek, InformationWeek, Network Computing Storing and/or running applications in servers in a network. See cloud computing and network computer. , BusinessWeek, Forbes, Fortune and The Wall Street Journal. 2 CIO Job title = CIO/CTO/VP of MIS,IS, IT 3 Based on number one ranking among all IT and business publications (Business Week, Forbes, Fortune, The Wall Street Journal) against the following targets: * IT management (defined as: MIS/DP/IS/IT or networking primary job function or CIO/CTO/VP MIS,IS,IT title and management title) * Senior management or MIS,IS,IT, computer or networking job function and management title * Senior level management job title * C-level executives (defined as: chairman/CEO, owner/partner, president, controller/treasurer/CFO or CIO/CTO/Vice President MIS,IS,IT) ABOUT THE INTELLIQUEST STUDY Millward Brown Millward Brown is a market research company,[2] with its headquarters based in the UK. Millward Brown was the first company to provide continuous tracking studies, and has researched more ads and more brands than any other research company. IntelliQuest's Computer Industry Media Study (CIMS) has been described as one of the most important media buying and marketing tools for the technology industry. CIMS is the largest study of its kind to measure the media habits and buying patterns of people influencing technology purchases both in the workplace and in the home. It covers all sizes of business and all industries and is the only study to quantify Quantify - A performance analysis tool from Pure Software. the number of adults in the contiguous Adjacent or touching. Contrast with fragmentation. See contiguous file. U.S. who are involved in influencing technology-related purchases. CIMS fields year-round and is released twice annually, in the spring and the fall.. ABOUT CIO MAGAZINE Launched in 1987, CIO magazine addresses issues vital to the success of chief information officers (CIOs) worldwide. The CIO portfolio includes a companion website (www.CIO.com), CIO Executive Programs and the CIO Executive Council[TM]. CIO properties provide technology and business leaders with analysis and insight on information technology trends and a keen understanding of IT's role in achieving business goals. The U.S. edition of the magazine and website are recipients of 140 awards to date, including two Grand Neals from the Jesse H. Neal National Business Journalism Business journalism is the branch of journalism that tracks, records, analyses and interprets the economic changes that take place in a society. It could include anything from personal finance, to business at the local market to the malls, to performance of well-known and Awards and two Magazine of the Year awards from the National Society of Business Publication Editors. CIO magazine is published in more than a dozen countries, including Australia, Canada, China, France and Germany. CIO Executive ProgramsCoa series of face-to-face conferences including CIO Perspectives[R] and the CIO 100 Awards & Symposium[TM]Coprovide educational and networking opportunities for pre-qualified corporate and government leaders. The CIO Executive Council is a professional organization of CIOs created to achieve lasting change in critical industry, academic, media and governmental groups. CIO magazine, CIO.com, and CIO Executive Programs, and the CIO Executive Council are produced by International Data Group's award-winning business unit: CXO Media Inc. ABOUT CXO MEDIA INC. CXO Media Inc. produces award-winning media properties and executive programs for corporate officers who use technology to thrive and prosper in this new era of business, including CIO and CSO (Chief Security Officer) The person in charge of all staff members who are responsible for promulgating, enforcing and administering security policies for all systems within an enterprise or division. magazines and websites and the CIO Executive Council. CXO Media is a subsidiary of International Data Group (IDG IDG International Data Group IDG Integrated Drive Generator IDG Installation Design Guide IDG Internet Discussion Group IDG Inset Dielectric Guide IDG International Dangerous Goods (mail, shipping) ), the world's leading technology media, research and event company. A privately-held company, IDG publishes more than 300 magazines and newspapers including Bio-IT World, CIO, CSO, Computerworld, GamePro, InfoWorld, Network World, and PC World. The company features the largest network of technology-specific websites with more than 400 around the world. IDG is also a leading producer of more than 170 computer-related events worldwide including LinuxWorld Conference & Expo[R], Macworld Conference & Expo[R], DEMO[R], and IDC Directions. IDC provides global market research and advice through offices in 50 countries. Company information is available at http://www.idg.com. |
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