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Study: retail sales weaken during October.


October was a lackluster month for same-store sales Same-store sales is a business term which refers to the revenue generated by one of a retail chain's specific outlets during a certain period of time (often a fiscal quarter or a particular shopping season), compared to an identical period in the past, usually in the previous year.  growth, which dropped 3.3 percent for about 60 retailers reporting results last week, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 a report of shopping trends by the Ohio trade ground Retail Forward.

Sales were down from last month's 4.3 percent sales-weighted composite reported and 4.4 percent composite reported in October 2005.

The decreases were mainly centered on apparel and accessory stores, discount department stores This is a list of department stores. In the case of department store groups the location of the flagship store is given. This list does not include large specialist stores, which sometimes resemble department stores.  and dollar stores. Department stores and drug stores reported growth.

The findings shore up a separate Retail Forward study that found that 55 percent of holiday shoppers don't plan to increase how much they spend this year compared to the last holiday season. Shoppers expect to spend an average of $664 on holiday gifts, the study found.

The research group also forecasts a modest 5.5 percent growth in total sales for key holiday retail stores from now until December, a decrease from 7.2 percent last year.

Frank Badillo, vice president and senior economist for Retail Forward, predicted the retail market would likely remain strong through the holiday season.

"A letup let·up  
n.
1. A reduction in pace, force, or intensity; a slowdown.

2. A temporary stop; a pause.

Noun 1.
 should be expected given the lingering impact of a weaker housing market and elevated gasoline prices," he said in a statement. "But this doesn't necessarily suggest a big letdown letdown

1. the sudden flush of milk flow that occurs when the calf begins to suck or when milking commences in a properly prepared cow. Depends for its occurrence on the release of oxytocin from the pituitary gland in response to massage of the teats and udder.
 for the holidays."
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Author:Coates, Chris
Publication:San Fernando Valley Business Journal
Date:Nov 6, 2006
Words:214
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