Study: Insurers Have Mastered Comparison Shopping Online.Insurers lag others in the financial-services industry in the depth of their online product offerings and transactional capabilities, but insurance Web sites are among the best in allowing customers to comparison-shop, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. an Arthur Andersen For the U.S. Supreme Court case commonly known as Arthur Andersen, see . Arthur Andersen LLP, based in Chicago, was once one of the "Big Five" accounting firms (the other four are PricewaterhouseCoopers, Deloitte Touche Tohmatsu, Ernst & Young and KPMG), performing study. Arthur Andersen studied more than 100 financial--services Web sites--including 18 insurance company sites--and evaluated each segment of the industry on how effectively it used e-business in five areas. Insurance companies had the lowest overall median score and came in last in processing, fulfillment ful·fill also ful·fil tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils 1. To bring into actuality; effect: fulfilled their promises. 2. and ongoing customer service. Insurers scored highest in application, which refers to a company's ability to accept policy-quote requests and applications through the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the . Brokerage firms had the highest total median score. |
|
||||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion